J - SEO / SEM Specialist
2 days ago
Job Overview:
We are looking for an experienced and strategic SEO / SEM Specialist to manage and scale our performance marketing initiatives in the fast-paced industry.
Key Responsibilities:
Strategy & Leadership:
- Develop and lead the execution of comprehensive SEO and SEM strategies that align with business goals and player acquisition targets.
- Oversee the performance of search campaigns across international markets, optimizing for traffic quality, user engagement, and conversion.
- Manage, mentor, and grow a team of SEO/SEM executives and specialists.
- Stay ahead of trends, Google algorithm changes, and regional regulations to ensure ongoing compliance and innovation.
SEO Management:
- Own all aspects of on-page, off-page, and technical SEO to improve search rankings and domain authority.
- Work with development teams to ensure site structure, speed, mobile experience, and indexing are optimized.
- Lead content optimization strategies in collaboration with content and product teams.
SEM/Paid Search Oversight:
- Plan, launch, and scale paid media campaigns across Google Ads, Bing Ads, and other relevant platforms.
- Manage campaign budgets, ensuring optimal bidding strategies and ROI.
- Conduct A/B testing of ad creatives and landing pages, focusing on continuous performance improvement.
Performance Analytics & Reporting:
- Track, analyze, and report on key performance metrics (CTR, CPA, ROAS, LTV, organic traffic, rankings, etc.).
- Build and present dashboards and performance reviews for leadership teams.
- Use insights to refine campaigns and guide data-driven decisions.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- 5+ years of experience in digital marketing with a strong focus on SEO and SEM.
- Hands-on expertise with tools such as Google Ads, Google Analytics, Google Tag Manager, SEMrush, Ahrefs, and Data Studio.
- Strong analytical and problem-solving skills with a data-first mindset.
If you are interested to apply, kindly submit your updated resume in DOC/PDF format and allow our Consultant to match you with our Clients.
To facilitate the process, please ensure the following details are included in your resume:
Current Address / Location
Current Salary
Reason for Leaving
Expected Salary
Notice Period
WhatsApp:
Kindly note that only shortlisted candidates will be notified.
Agensi Pekerjaan The Supreme HR Advisory Sdn Bhd
JTK Number: JTKSM 1252
Job Types: Full-time, Permanent
Pay: RM6, RM8,000.00 per month
Benefits:
- Opportunities for promotion
- Professional development
Application Question(s):
- it's i-gaming related industry, and it's legal, is that fine for you?
- date of birth, current location, current salary, reason of leaving, expected salary, notice period, possess own vehicle (Y/N)
Education:
- Bachelor's (Preferred)
Experience:
- SEO / SEM : 4 years (Preferred)
Language:
- Mandarin (Preferred)
Work Location: In person
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