Product Manager, Malaysia

embecta is a global diabetes care company that is leveraging its 100-year legacy in insulin delivery to empower people with diabetes to live their best life through innovative solutions, partnerships and the passion of more than 2,000 employees around the globe. For more information, visit  or follow our social channels on LinkedIn, Facebook, Instagram and X.

Why join us?
A career at embecta means being part of a team that values your opinions and contributions and that empowers you to bring your authentic self to work.  Here our employees can fulfill their life's purpose through the work that they do every day.

You will learn and work alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture.  Our Total Rewards program – which includes competitive pay, benefits, continuous learning, recognition, career growth and life balance components – is designed to support the varying needs of our diverse and global employees.

About Embecta
embecta is one of the largest pure-play diabetes care companies in the world, with a 100-year legacy of advancing solutions for people living with diabetes. Formerly part of BD (Becton, Dickinson and Company), embecta is now a standalone company focused on empowering people to live life with as few limitations as possible. Our purpose is simple yet powerful:
Living Life Unlimited
.

In Southeast Asia, embecta is committed to expanding access to essential diabetes care through a combination of clinical education, customer partnerships, retail programs, and hospital collaborations.

Key Responsibilities

• Strategy & Marketing Execution
• Develop and execute country-specific annual operating plans aligned with SEA regional sales and marketing strategy.
• Develop, implement, and review short and long-term strategies for category growth, including pricing strategies and budget forecasting.
• Use competitor analysis and market research to enhance competitive advantage.
• Proactively support go-to-market with direct responsibility for execution.
• Ensure brand consistency across all customer touchpoints while tailoring communication to local market needs.
• In-Market Commercial Enablement
• Collaborate with sales managers to drive retail offtake and hospital penetration via tactical demand-generation initiatives.
• Monitor and report on KPIs, including new patient initiations, hospital conversions, and retail sell-out trends.
• Manage new product performance and launch readiness dashboards; monitor lead/lag KPIs and take corrective action where needed, sharing learnings for future launches.
• Report on monthly business reviews and quarterly projections, latest market intelligence and business KPIs.
• Own quarterly A&P planning, including forecasting for promotional materials, samples, and FOC items.
• Trade Marketing & Distributor Collaboration
• Provide sales teams and distributor partners with product training and campaign assets.
• Partner with distributor and/or trade marketing teams to design and execute shopper-facing campaigns, clinic activations, and pharmacy programs.
• Co-develop and deploy patient-facing programs and merchandising plans during key drives.
• Healthcare Professional (HCP) Engagement
• Engage with KOLs, diabetes educators, and associations to strengthen clinical advocacy.
• Lead the organization of injection technique workshops and scientific promotional events.
• Localize and distribute clinical detailing materials in Bahasa Melayu and Bahasa Indonesia as appropriate.
• Cross-Functional Leadership & Project Management
• Coordinate cross-functional teams including supply chain, regulatory, finance, medical, and E&C to ensure smooth execution of product launches and campaigns.
• Lead pilot programs for new business opportunities and scale initiatives that demonstrate positive ROI.
• Campaign Execution & Event Management
• Manage logistics, content deployment, and stakeholder coordination for in-market events, symposiums, and activations.
• Ensure campaign readiness by maintaining launch dashboards and lead/lag indicators.

INTERACTIONS
Internal

• Collaborates with SEA marketing team, Malaysia & Indonesia country sales teams, and cross-functional stakeholders including medical, regulatory, supply chain, and finance.
• Interfaces with regional leadership and Asia marketing teams.

External

• Works closely with distributors, KOLs, retail and hospital customers, marketing agencies, and local diabetes associations.

Education
POSITION REQUIREMENTS
Bachelor's degree in Pharmacy, Science, Marketing, or related discipline. Advanced degree preferred.

Experience

• Minimum 7 years of experience in Consumer Health, Medical Devices, or Pharmaceuticals with at least 5 years in marketing roles.
• Prior experience working with distributors in Southeast Asia is a strong advantage.

Skills & Competencies

• Strong knowledge of consumer and trade marketing, including retail and digital channel activation.
• Excellent project management and cross-functional leadership skills.
• Proficiency in analyzing market trends and generating actionable insights.
• Ability to communicate clearly and persuasively across internal and external stakeholders.
• Experience in developing and executing patient and HCP engagement programs.
• Ability to work independently in a dynamic, matrix environment.
• Language skills in Bahasa Melayu or Bahasa Indonesia are advantageous.

embecta is an Equal Opportunity/Affirmative Action Employer.  We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.