Marketing Specialist

2 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia KITSUI Health & Beauty Full time 30,000 - 60,000 per year

We are looking for a
creative, driven, and detail-oriented Marketing Specialist
to support and execute KITSUI's marketing initiatives for the Indonesian market. This role will focus on influencer (KOL / Celebrity / Ambassador) campaigns, social media management, content creation, and overall brand engagement. The ideal candidate will bring fresh ideas, excellent communication skills, and the ability to manage multiple projects in a fast-paced environment.

JOB RESPONSIBILITIES:

1.
KOLs, Celebrities & Ambassador Campaign Planning and Management:

  • Identify and engage with relevant KOLs/ Celebrities/ Ambassador to promote Kitsui's products.
  • Plan and execute KOLs/ Celebrities/ Ambassador campaigns, ensuring alignment with marketing objectives.
  • Coordinate with KOLs/ Celebrities/ Ambassador to ensure all content and postings meet brand standards and guidelines.

2.
Social Media Management:

  • Schedule social media postings across various platforms.
  • Analyze social media metrics to assess the effectiveness of campaigns and adjust strategies accordingly.

3.
Copywriting and Content Creation:

  • Develop compelling and engaging copy for social media platforms.
  • Create content that aligns with Kitsui's brand voice and marketing goals.
  • Collaborate with the design team to produce visually appealing content.

4.
Marketing Campaign Assistance:

  • Assist in executing marketing campaigns, both online and offline.

5.
Administrative Support:

  • Maintain organized records of marketing activities and campaign results.
  • Assist in preparing presentations and reports for marketing meetings.

6.
Ad Hoc Tasks:

  • Support the marketing team with various administrative and operational tasks as needed.
  • Take on special projects and assignments as directed by the marketing manager.

7.
Social Media Customer Service

  • Respond and maintain positive brand presence to customer inquiries via direct messages, comments, and tags on all social media.
  • Collaborate with the marketing and sales team to align customer interactions with brand tone and campaigns.

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