Human Resource Business Partner

Our Journey
ShopBack began in 2014 as a late-night spark of inspiration between Henry and Joel — not just to build a Cashback platform, but to reimagine how brands and consumers connect. As former advertisers, they understood the limitations of traditional marketing, and saw an opportunity to deliver more value on both sides. That idea quickly turned into action, and the first prototype was built over a weekend with the other co-founders. Today, ShopBack serves over 50 million users across 13 markets, partners with 20,000+ merchants, and powers over half a million transactions daily. We're building The World's Most Rewarding Way to Shop — and looking for bold, driven individuals to join us.

Your Role
Reporting to the Regional HRBP based in Singapore and partnering closely with the leadership team across the South-East Asia region, you will play a critical role in shaping the people agenda to enable growth, scale, and adaptability across the business. As an individual contributor, you'll work independently while collaborating closely with leaders to drive organisational effectiveness, leadership development, and workforce transformation—while ensuring core HR operations are running efficiently and in compliance with local regulations.

You'll collaborate across Malaysia and other Southeast Asia markets
to embed scalable people strategies and use data and AI-driven insights to solve real business challenges. You will also play an active role in preparing the workforce for a more AI-enabled future.

Note:
This role is based in Malaysia, with travelling expected to South-East Asia region depending on business needs.
Your Adventure Ahead

• Strategic Business Partnership
• Advise business leaders and senior stakeholders, aligning people strategy with business growth plans, company directions, and market realities
• Drive organisational design and team structuring initiatives to improve agility, cost-efficiency, and capability readiness
• Support change management and organisational transitions, anticipating people risks and providing timely HR advice
• Use people analytics, dashboards, and AI-generated insights on talent risks, attrition trends, and workforce planning
• Leadership & Talent Development
• Partner with people managers and functional leads to identify high-potential talent, succession gaps, and leadership development opportunities
• Coach people managers to build high-performing and inclusive teams
• Guide compensation decisions in partnership with Rewards, ensuring fairness, consistency, and alignment with data and internal equity
• Support performance enablement, development planning, and talent review processes
• People, Culture & Experience
• Champion a culture of engagement, accountability, and inclusion in partnership with cross-functional teams
• Facilitate initiatives that strengthen employee experience and belonging, particularly during change or scale-up phases
• AI-Enabled HR Partnership
• Leverage AI tools and automation to streamline HR processes, enhance stakeholder experience, and enable greater focus on strategic work
• Collaborate with cross-functional partners to ensure AI is applied responsibly and inclusively across the employee lifecycle
• Advocate for AI literacy across teams and support experimentation with AI tools that unlock productivity, decision-making, and talent growth
• Operational & Compliance Oversight
• Provide oversight and guidance on employee relations, labour law compliance, and sensitive people matters, escalating appropriately
• Collaborate with People Operations team to ensure smooth delivery of core HR processes (e.g. contract changes, performance outcomes, benefits, offboarding)
• What Success Looks Like
• Leaders trust your insights, and people strategies influence business outcomes
• You proactively drive organisational readiness — not reactively fix pain points
• HR delivery is clean, compliant, and employee-centric
• You model what it means to be an AI-literate, change-ready HR leader

Essentials To Succeed

• 7 to 10 years of relevant HR experience, including 3+ years as an HRBP in high-growth or multi-country environments (tech, e-commerce, or digital industries preferred)
• Demonstrated expertise in Malaysian labour legislation and employee relations
• Proven experience partnering with senior leaders and cross-functional teams, with strong interpersonal, communication, and facilitation skills (English and Bahasa Malaysia preferred)
• Strong HR generalist skills across performance, talent, employee relations and workforce planning
• Demonstrated comfort with ambiguity, change, and high growth environments
• Analytical mindset with the ability to interpret data, identify trends, and tell a compelling people story

ShopBackers' DNA
Grit -
We tackle all challenges head-on, working together to solve problems and achieve success.

Hunger
- We value hard work, and having relentless drive.

Speed -
We move fast and have a bias for action, all to deliver maximum impact.

Impact -
We focus on results, always aiming for the best possible outcomes and timelines.

Growth -
We embrace a growth mindset, constantly striving to learn, improve, and excel in our roles.

Exclusively for ShopBackers
Career progression paths
and opportunities to take on greater challenges that help you realise your ambitions.

Be part of a winning team
on a journey to global scale.

Competitive compensation
based on your performance.

Candid, open, and collaborative culture
where feedback is valued, for everyone to grow and improve every day.

Work-From-Anywhere benefit
to enable you to thrive personally and professionally.

ShopBack is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable laws. Join our team and help us make a difference
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.