Senior Copywriter

1 day ago

Kuala Lumpur, Kuala Lumpur, Malaysia HISEVEN SDN. BHD. Full time 80,000 - 120,000 per year
  • Competitive remuneration and benefits
  • Office conveniently located near public transport (MRT and LRT).
  • Young, dynamics and innovative work culture

Key Responsibilities:

  • Content Strategy & Development: Lead the ideation and execution of content strategies that align with brand goals and audience engagement. Provide creative direction for various content types across multiple industries.
  • High-Impact Copywriting: Craft persuasive and engaging copy for a wide range of platforms, including websites, social media, marketing campaigns, product descriptions, and long-form content like articles and whitepapers—in both English and Chinese.
  • Bilingual Content Creation & Communication: Develop compelling content in both English and Chinese while maintaining cultural and contextual accuracy. Communicate effectively with clients and team members in both languages as needed.
  • Brand Messaging & Tone: Ensure all content maintains a consistent brand voice and messaging across all channels. Develop and refine brand guidelines for copywriting.
  • SEO & Performance Optimization: Write content that is not only compelling but also optimized for search engines and conversion. Stay updated on best practices to drive traffic and engagement.
  • Editing & Quality Control: Review and refine content to ensure clarity, consistency, and grammatical accuracy. Provide constructive feedback to junior writers and marketing team members.
  • Cross-Functional Collaboration: Work closely with marketing, design, and product teams to create compelling narratives that support business objectives. Guide teams on messaging best practices.
  • Industry Research & Trend Analysis: Stay ahead of content marketing trends, industry news, and audience insights to inform content strategies and maintain competitive positioning.

Requirements:

  • Fluency in both English and Chinese (written and spoken) with strong translation and transcreation skills—ability to craft compelling content in both languages while maintaining cultural and contextual accuracy.
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum 5+ years of experience in copywriting, content marketing, or related roles, with a proven track record of delivering impactful content across diverse industries. Agency experience is preferred but we welcome talented writers from all backgrounds (in-house, freelance, etc.).
  • Strong strategic thinking and the ability to craft content that aligns with brand and business goals.
  • Excellent editing and proofreading skills with attention to detail and adherence to brand guidelines.
  • Experience with SEO, digital marketing, and content analytics tools is a plus.
  • Ability to manage multiple projects, meet deadlines, and work both independently and collaboratively in a fast-paced environment.
  • Previous experience in mentoring or leading junior writers is a bonus.

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