Ecommerce Product Manager

Key Responsibilities

1. Digital Business Development & Store Management

• Manage the day-to-day operations of the
  official eStore
  (product assortment, pricing, promotions, inventory updates, and content management).
• Drive online revenue growth by identifying new business opportunities, partnerships, and customer engagement strategies.
• Plan and execute product portfolio approaches using sales data, market insights, and competitor benchmarking.
• Ensure seamless integration of logistics, payments, and customer service touchpoints to deliver a premium shopping experience.

2. Performance Marketing & Campaign Optimization

• Develop and manage
  digital marketing campaigns
  across paid search, display, social media, affiliates, and retargeting.
• Monitor, analyze, and optimize campaign performance through
  A/B testing, conversion funnel analysis, and CRO
  .
• Manage campaign budgets efficiently to maximize ROI while tracking key KPIs (ROAS, CTR, CPA, LTV, etc.).

3. Technology & Innovation (MarTech / ECTech)

• Collaborate with IT/development teams to implement and enhance
  eCommerce technologies
  (CMS, OMS, PIM, CRM, marketing automation).
• Leverage MarTech tools to deliver personalized shopping experiences and improve customer segmentation.
• Stay updated on
  emerging technologies
  such as AI-driven personalization, voice commerce, and headless commerce.

Requirements

• Bachelor's Degree in Business, Marketing, E-Commerce, or related field.
• Minimum
  3–5 years of experience
  managing a
  online store / direct-to-consumer (D2C) platform
  (experience in marketplace-only roles is not sufficient).
• Strong knowledge of
  digital marketing, eCommerce analytics, and campaign optimization.
• Hands-on experience with CMS, OMS, CRM, and marketing automation tools.
• Excellent analytical skills, with the ability to turn insights into actionable strategies.
• Self-starter, highly organized, and able to work independently in a fast-paced environment.

Key Responsibilities

1. Digital Business Development & Store Management

• Manage the day-to-day operations of the
  official eStore
  (product assortment, pricing, promotions, inventory updates, and content management).
• Drive online revenue growth by identifying new business opportunities, partnerships, and customer engagement strategies.
• Plan and execute product portfolio approaches using sales data, market insights, and competitor benchmarking.
• Ensure seamless integration of logistics, payments, and customer service touchpoints to deliver a premium shopping experience.

2. Performance Marketing & Campaign Optimization

• Develop and manage
  digital marketing campaigns
  across paid search, display, social media, affiliates, and retargeting.
• Monitor, analyze, and optimize campaign performance through
  A/B testing, conversion funnel analysis, and CRO
  .
• Manage campaign budgets efficiently to maximize ROI while tracking key KPIs (ROAS, CTR, CPA, LTV, etc.).

3. Technology & Innovation (MarTech / ECTech)

• Collaborate with IT/development teams to implement and enhance
  eCommerce technologies
  (CMS, OMS, PIM, CRM, marketing automation).
• Leverage MarTech tools to deliver personalized shopping experiences and improve customer segmentation.
• Stay updated on
  emerging technologies
  such as AI-driven personalization, voice commerce, and headless commerce.

Requirements

• Bachelor's Degree in Business, Marketing, E-Commerce, or related field.
• Minimum
  3–5 years of experience
  managing a
  online store / direct-to-consumer (D2C) platform
  (experience in marketplace-only roles is not sufficient).
• Strong knowledge of
  digital marketing, eCommerce analytics, and campaign optimization.
• Hands-on experience with CMS, OMS, CRM, and marketing automation tools.
• Excellent analytical skills, with the ability to turn insights into actionable strategies.
• Self-starter, highly organized, and able to work independently in a fast-paced environment.