Executive, Cards Product

2 days ago

Menara Affin TRX, Malaysia AFFIN BANK Full time 90,000 - 120,000 per year
Create the future with Affin ​​You too can make a difference.

We continuously innovate to transform our financial services landscape - making banking better and easier. Join us at AFFIN, where the open minds meet and be inspired by a shared commitment to great work. You too can make a difference.

  • Support the development and rollout of Digital wallets ie Apple Pay enablement
  • Prepare approval papers and contribute to campaign execution
  • Partner with sales, digital, and tech teams to drive acquisition through online and offline channels
  • To assist the product team in developing new card products, revitalization of current value proposition to ensure the Bank's cards product is aligned to industry or better than industry.
  • Prepare approval papers in both memo format and presentation deck and manage marketing programs /campaign for credit card products and partnership.
  • Assist and coordinate end-to-end product development /management from pre-launch, launch and post launch inclusive key strategies, marketing activities and launch event.
  • Liaise, communicate and be guided to relevant partners, internal and external regulatory requirement when it comes to Cards Product.
  • Drive acquisition campaigns and work closely with sales team to ensure Cards Business acquisition target is achieved.
  • Review the guide when it comes to marketing programs, materials and review SOP updates related to units' manual from time to time.
  • Ensure compliance with BNM, cards schemes and the Bank's guidelines and requirements including marketing programs / campaign for credit card products /partnership.
  • Ensure product information and collaterals are accurate and up to date at all relevant communication channels.
  • Contribute to concise communication materials with strong verbal and written communications such as deck-writing / presentation skills.
  • Conduct competitors' analysis to keep abreast with market /industry.

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