Activation Executive

4 hours ago


Kuching, Sarawak, Malaysia U Mobile Sdn Bhd Full time 40,000 - 80,000 per year

Job Summary

The Activation Executive serve as frontline enforcers in their assigned states/regions, driving Promoters to achieve sales targets while ensuring full compliance with in-field execution standards.

The Day-To-Day Activities

Sales, Audit & Compliance Enforcement

  • Ensure Promoters sell effectively to hit the monthly sales target, as Executive are accountable for regional sales outcomes.
  • Conduct frequent on-ground audits of Promoters as per the targets assigned by Partner Management Lead.
  • Validate Promoters compliance with operational fundamentals: grooming, punctuality, presence, registration SOPs, and SFA check-ins.
  • Ensure stock and POSM sufficiency during roving activities and portable booths activities.
  • Verify product knowledge among Promoters during audits.

Support Regional-Specific Execution

  • Implement HQ strategy while adapting to region-specific challenges (e.g., local events, distributor constraints, geography exploration etc.).
  • Collaborate with distributor project manager and supervisors to ensure smooth execution of Promoters activities.
  • Recommend improvements or corrective actions specific to the region.
  • Audit retail outlets as when required.
  • Source for potential partners.

Insights & Reporting

  • Provide weekly reports on audit findings, regional gaps, and Promoters performance trends.
  • Share clear and practical on-ground insights (e.g., Promoters morale, customer response, execution challenges, competitors' activities) to help management adjust strategy and make informed decisions.
  • Offer feedback on distributor readiness, stock movement, and POSM usage.

Training Support

  • Support regional classroom or online training when required (delivered jointly with Central).
  • Reinforce product knowledge, SOP awareness, and compliance expectations during visits.

Issue Identification & Flagging

  • Detect and immediately flag non-compliance practices (e.g., incorrect registrations SOPs, abnormal volumes).
  • Document all issues in the regional issue log, ensuring escalation to Lead and Central Account Manager when necessary.
  • Track repeated offenders or recurring issues for corrective action.

About You

  • Minimum SPM qualification. Diploma or bachelor's degree in business, marketing, sales or related field are strongly encouraged to apply.
  • 2 – 4 years' experience in sales, trade marketing, retail operations, or field auditing.
  • Exposure to working with promoters or distributor-led sales team is an advantage.
  • Knowledge of sales fundamentals, merchandising, and retail execution standards
  • Competent in Microsoft Excel, Word, and PowerPoint for reporting and analysis
  • Skilled in compiling sales numbers and preparing reports.
  • Communication skill: able to engage Promoters, distributor supervisors, and collaborate with Account Manager effectively.
  • Coaching ability: comfortable reinforcing product knowledge and SOP awareness during field visits.
  • Able to travel frequently, and manage ad-hoc assignments.
  • Upholds professionalism and accountability in compliance monitoring.
  • Strong leadership abilities with people management experience to lead promoters and driving performance.

What's Next ?

Once you have applied online, our team will review your application and due to a high volume of applications, only shortlisted candidates will be notified.



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