Branch Manager

1 week ago


Kuala Lumpur, Kuala Lumpur, Malaysia Chow Tai Fook Jewellery Group Full time

About Chow Tai Fook

Joining Chow Tai Fook Jewellery means stepping into a prestigious legacy that combines artistry and tradition with a modern, confident approach since 1929. For almost 100 years, our dedication to creating the finest designs has held true by weaving together unmatched craftsmanship and authentic heritage. This is made possible by the people and culture we embrace and embody as the leading jewellery company from Asia. We are Chinese house of timeless craft and beauty.

We prioritize employee well-being, offering comprehensive wellness programs designed to support your health in all areas. Our strong focus on career development provides ample opportunities for personal growth, skills enhancement, and advancement. By joining Chow Tai Fook Jewellery, you will be at the forefront of innovation in the luxury retail industry, influencing a global audience through a network of over 7,000 shops worldwide.

We welcome you on our Group's journey to be the most trusted jewellery group that is a lifetime partner for every generation.

Job Responsibilities:

Sales & Business Performance

  • Achieve and exceed boutique sales targets, KPIs, and profitability goals.
  • Monitor business performance, analyse sales reports, and identify opportunities for growth.
  • Drive clienteling initiatives to build long-term customer relationships and increase repeat purchases.

Client Experience & Brand Representation

  • Lead by example in delivering a luxury client experience and personalised service.
  • Ensure the boutique environment reflects the brand image, storytelling, and heritage.
  • Resolve client issues with professionalism, tact and discretion.

Team Leadership & Development

  • Recruit, onboard, and develop luxury sales talent.
  • Provide ongoing coaching, performance feedback, and product knowledge training.
  • Create a culture of teamwork, accountability, service excellence and brand passion.
  • Manage workforce planning, scheduling, and sales floor assignments.

Operations Excellence

  • Ensure compliance with brand SOPs, inventory standards, and cash management procedures.
  • Oversee stock levels, loss prevention strategies, and visual merchandising guidelines.
  • Manage boutique administration including reporting, expenses, and audit requirements.

Market & Competitor Analysis

  • Stay informed of retail trends, competitor activities, and emerging client expectations.
  • Support localised marketing or client activation events as required.

Requirements:

  • Minimum 5 years of retail experience, with at least 2 years in a managerial / team lead role (luxury or jewellery industry preferred)
  • Analytical and results-driven with sound commercial acumen.
  • Experience in supporting activations and CRM events
  • Excellent communication, interpersonal, and leadership skills
  • Passion for luxury retail, customer service, and team development

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