Business Intelligence and CRM Administrator

3 days ago

Bayan Lepas, Penang, Malaysia Lumileds Malaysia Sdn Bhd Full time

Who We Are:

Lumileds International is a global leader in LED technology, innovation, and solutions for the automotive, display, illumination, mobile, and other markets where light sources are essential. Our approximately 3,300 employees operate in over 15 countries to partner with our customers to deliver solutions for lighting, safety, and well-being.

The Lumileds environment is fast-paced, cutting-edge, intelligent and fun We are looking for exceptional talent to join our team To learn more, visit 

Position Summary:

We are seeking a proactive and detail-oriented CRM System Administrator to manage and optimize our platform. This role will support global sales and related functions ensuring data integrity, user support, and system enhancements that drive productivity and revenue growth.

What You Will Do:

Salesforce Administration

  • Configure and customize Salesforce to meet evolving business requirements
  • Manage user roles, profiles, permissions, and security settings
  • Monitor data accuracy and perform regular data cleansing
  • Create and maintain reports and dashboards for sales and executive teams

System Optimization & Support

  • Identify and resolve system bottlenecks and inefficiencies
  • Collaborate with IT and cross-functional teams to implement enhancements
  • Provide training and documentation for users across departments
  • Stay current with Salesforce releases and recommend relevant upgrades

Business Intelligence & Analytics

  • Develop and maintain CRM-related dashboards and reports using BI tools
  • Analyze CRM data to identify trends, opportunities, and areas for improvement
  • Collaborate with sales and marketing teams to deliver actionable insights
  • Support data governance and ensure data quality across CRM systems

Sales Operations Integration

  • Support forecasting and demand planning processes (STP, AOP cycles)
  • Assist in onboarding new sales team members and aligning CRM workflows
  • Coordinate sales incentive tracking and compensation data
  • Leverage AI and Co-Pilot tools to automate reporting and improve forecasting accuracy

Cross-Functional Collaboration

  • Act as a liaison between sales, marketing, finance, and IT
  • Participate in strategic initiatives including dashboard development and partner enablement

What You Will Bring (Required Qualifications):

  • Experience in Salesforce administration.
  • Salesforce Certified Administrator.
  • Strong analytical skills and proficiency in Excel, Power BI, and CRM tools.
  • Excellent communication and problem-solving abilities.

Education (Minimum Level)

  • Bachelor's

Field of Study

  • Computer Science, Business Administration, or related field

Years of Experience (Minimum)

  • 7 - 9 years

Preferred Qualifications:

  • Experience in automotive or general illumination industries is a plus.

Lumileds is an Equal Employment Opportunity Employer

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