Sales & Marketing Manager (Import & Export)

2 days ago

Butterworth, Penang, Malaysia Iconic Medicare Sdn Bhd Full time

Key Responsibilities

  1. Sales & Market Expansion


• Drive sales growth for import & export business across regional and international markets.


• Identify and develop new business opportunities, customers, and distributors.


• Build, maintain, and grow strong relationships with key accounts and partners.


• Prepare quotations, proposals, and price negotiations to secure deals.


• Conduct regular sales visits, virtual meetings, and client presentations.


• Oversee customer onboarding process and provide after-sales support.

  1. Marketing, Branding & Roadshows


• Develop and implement marketing strategies for international markets.


• Manage marketing campaigns, digital advertising, product promotions, and content creation.


• Plan, organize, and manage company roadshows, trade exhibitions, and promotional events.


• Coordinate event setup, manpower, marketing materials, and post-event reporting.


• Work closely with internal teams to design brochures, catalogues, and promotional materials.

  1. Import & Export Operations Management


• Oversee full import/export process including documentation, LC handling, shipping schedules, and customs clearance.


• Coordinate with shipping lines, forwarding agents, warehouses, and logistics teams.


• Ensure compliance with international regulations, Incoterms, and customs requirements.


• Monitor shipment progress, solve delivery issues, and ensure timely order fulfilment.


• Review and optimize supply chain lead times, cost efficiencies, and logistics workflow.

  1. Strategic Leadership


• Set annual and monthly sales targets for the team and ensure achievement of KPIs.


• Analyze business performance, sales data, margins, and market trends.


• Develop long-term strategies for market penetration and product expansion.


• Prepare sales forecasts, budgets, and management reports.

  1. Team Management & Development


• Lead, supervise, and motivate the sales & marketing team.


• Conduct training to improve product knowledge, negotiation skills, and market understanding.


• Provide guidance, performance evaluation, and coaching to drive team success.

Requirements


• Degree in Marketing, Business, International Trade, or related field.


• Minimum 5–7 years experience in import/export sales or international trading environment.


• Strong knowledge of Incoterms, shipping procedures, customs documentation, and logistics coordination.


• Proven track record in managing international customers and achieving sales targets.


• Excellent communication, presentation, and negotiation skills.


• Strong leadership abilities with experience managing a team.


• Willing to travel overseas when required.

Preferred Skills


• Familiarity with CRM software, digital marketing tools, and data analysis.


• Ability to multitask, work under pressure, and make fast decisions.


• Strong commercial awareness and problem-solving skills.


• Proficiency in additional languages (Chinese, Thai, Vietnamese, Arabic, etc.) is an advantage

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