Marketing Executive/Senior Executive

2 weeks ago


KL Eco Kuala Lumpur, Malaysia V CAPITAL KRONOS BERHAD Full time 90,000 - 120,000 per year

The Marketing Executive/Senior Executive will be responsible for supporting go-to market activities for our businesses. You'll work with team managers to deliver impactful campaigns, events, and digital experiences.

Key Responsibilities

  • Campaign Management

  • Plan and execute integrated marketing campaigns (digital, social media, offline, events).

  • Track campaign performance and optimize for ROI and KPIs.
  • Content & Brand Marketing

  • Develop marketing content (social media posts, website copy, EDMs, brochures, press releases).

  • Ensure brand tone and visual consistency across all platforms.
  • Digital Marketing

  • Manage social media accounts and digital ads (Meta, Google, TikTok, LinkedIn).

  • Support SEO, SEM, and website content updates.
  • Events & Promotions

  • Assist in planning and executing brand activations, launches, and events.

  • Work with vendors, partners, and internal teams to ensure seamless execution.
  • Market Research & Reporting

  • Conduct competitor and market analysis to identify opportunities.

  • Prepare reports on campaign effectiveness and recommend improvements.
  • Cross-Team Collaboration

  • Work closely with design, sales, and product teams to align marketing initiatives.

  • Liaise with external agencies.

Requirements

  • Diploma/Degree in Marketing, Communications, or related field.
  • 1-3 years experience in marketing (3-5 years for Senior Executive).
  • Strong understanding of digital and social media marketing trends.
  • Excellent command of written and spoken English.
  • Excellent communication, copywriting, and organizational skills.
  • Creative, detail-oriented, and able to work in a fast-paced environment.
  • Proficiency in basic design tools (Canva/Photoshop) is a plus.


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