Content Creator

2 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia YC CAPITAL SDN BHD Full time 120,000 - 360,000 per year

Position Overview

The Content Creator (Live Host) Executive is responsible for producing engaging live-stream content and digital media that promotes the brand, products, and campaigns of the F&B business. This role combines live hosting, content creation, and social media engagement to enhance brand visibility, customer engagement, and sales conversion across online platforms.

The ideal candidate is energetic, creative, tech-savvy, and passionate about food, social media, and audience engagement.

Requirements

Education: Diploma or Degree in Mass Communication, Marketing, Multimedia, Digital Media, or related field.

Experience: 1–3 years of experience in live hosting, content creation, or social media management, preferably in F&B, retail, or lifestyle sectors.

  • Technical Skills: Proficiency in live streaming tools and platforms.
  • Proficiency in live streaming tools and platforms.
  • Video recording and editing skills (Adobe Premiere, Final Cut, Canva, CapCut, or similar).
  • Basic photography and lighting knowledge.

Soft Skills:

  • Confident, energetic, and articulate in live presentations.
  • Strong creativity and storytelling ability.
  • Good communication and interpersonal skills.
  • Ability to multitask and adapt quickly during live broadcasts.

Other Requirements:

  • Comfortable working flexible hours including weekends and evenings for live sessions.
  • Knowledge of social media trends and audience engagement strategies.

Key Responsibilities

Live Hosting & Digital Content

  • Host live-stream sessions showcasing products, promotions, events, or brand activities on social media platforms (e.g., Facebook, Instagram, TikTok, YouTube).
  • Plan, script, and coordinate live content in alignment with marketing campaigns and brand objectives.
  • Engage with audiences in real-time, answering questions, moderating comments, and driving interaction to increase engagement and conversions.
  • Collaborate with marketing and creative teams to integrate visual and interactive elements into live broadcasts.

Content Creation & Editing

  • Produce digital content including videos, images, reels, and short clips to support live sessions and social media campaigns.
  • Edit video content for post-production distribution across social media platforms.
  • Maintain a consistent brand tone and style across all live and recorded content.

Audience Engagement & Performance Tracking

  • Monitor live session metrics (viewership, engagement, click-through, conversion) and report results to the marketing team.
  • Provide insights and suggestions for improving content performance and audience reach.
  • Respond promptly to audience feedback and manage online community interactions.

Collaboration & Coordination

  • Coordinate with outlets, chefs, and product teams for accurate product presentation during live sessions.
  • Work with marketing and creative teams for campaign planning, visual direction, and promotion schedules.
  • Stay updated on social media trends, live streaming techniques, and interactive digital marketing strategies.

Job Type: Full-time

Pay: RM1, RM3,500.00 per month

Benefits:

  • Flexible schedule
  • Health insurance
  • Opportunities for promotion
  • Professional development

Work Location: In person

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