KOL Marketing Specialist

What is an Influencer Specialist?

An Influencer Specialist is an integral role within any influencer marketing campaign. You are someone who is deeply well-versed in Instagram and TikTok. From the latest viral challenges to the up-and-coming trends, you are skilled in the fast-paced world of social media. Influencer Specialists are also someone who manages the communication with social media creators, personalities and influencers for campaigns. At the same time, help to nurture relationships between our clients, influencers and the Influencer Specialist themselves. You would be an expert in all things influencers and social media as well as being the key liaison between the influencers and our clients.

The Primary Responsibilities of an Influencer Specialist:

• You will be responsible for developing and executing influencer marketing campaigns in Facebook,Instagram & Tiktok.
• You will analyze campaign performance across online channels and provide insights for account/campaign structure consolidation as well as identify successes and areas for improvements.
• You will build and maintain relationships and effectively communicate ideas and relevant information to all parties involved.
• You will be working with clients to find the right approach and align objectives.
• You will identify and liaise with relevant influencers, negotiate rates and agreements.
• You will collaborate with the Strategy. & Servicing Team to provide analysis of historical data and relevant trends that will allow us to produce winning influencer marketing strategies for our clients.
• You will be monitoring all accounts assigned to you on a daily, weekly, & monthly basis to identify opportunities to retain the clients and scale further.

The Ideal Candidate's Attitude:

We want candidates who put altruism as the forefront of their actions and attitude.

Candidates who display an undeniable desire to grow with a willingness to hustle, have the agility to pivot and adapt to ad hoc situations, and understand that every challenge is an opportunity to learn will be prioritized.

As KOLs.Asia continues to grow, our employees will grow alongside us.

The Ideal Candidate's Experience:

• Ability to manage multiple people and influencers
• Good knowledge in social media platforms including but not limited to Facebook, Instagram, Twitter, Tiktok and YouTube
• Ability to develop and maintain relationships with social media influencers
• Ability to build connections and network
• Ability to identify appropriate social media influencers based on industry, target audience, influencer contents and their following
• Capable in improving influencer marketing campaign performance
• Ability to collate, organize, and analyze marketing data
• Ability to grasp and forecast trends in the digital sphere
• Capable in building reports and providing additional insights
• Excellent communication, multitasking, problem solving, analytics and organizing skills
• Excellent negotiating skills
• Highly professional, with great initiatives and independent
• Ability to be agile, and adaptable to execute other ad hoc related tasks whenever required

What will you achieve from working with us?

Many of our employees have expressed that they have experienced exponential growth with an ascending learning curve. You will have the opportunity to build meaningful connections and relationships with different brands, influencers, as well as other industry professionals. At the same time, hone and sharpen your creativity, people and time management skills.

Be a part of a growing team:

We have always been growing at a rapid speed over the years due to the nature of social media and the influencer marketing industry. Our growth was further accelerated amidst the pandemic as we grew from a team of around 20 employees in 2020 to over 80 employees as of today. We foresee expanding even more in the near future as the influencer marketing industry continues to mature and eyeballs on digital content have become a vital part of any brand's marketing strategy.

We're excited for you to be a part of our growth and provide an environment filled with opportunities for you to reach your full potential.

Need more info? Have questions? Need answers? Visit our website at or drop us an email at

Our Story

KOLs.Asia is a full-service influencer marketing agency and is equipped with the best-in-class proprietary partner technology to unlock valuable growth equity for brands.

We're driven by awesome human beings with a mission to empower creative talents. Additionally, every action we take revolves around our ethos of altruism, passion, growth, empathy and integrity. The KOLs.Asia team emits an enthusiastic spirit and this is further emphasized with our company tagline, "let's do epic shit".