Affiliate Manager

About ADA
ADA is a leading data and artificial intelligence (AI) company that designs and executes integrated digital, analytics, and marketing solutions. We operate in 11 markets in Asia and partner with leading brands to drive their data and digital maturity.

Job Description:

• Client Management & Communication
• Act as the primary liaison between clients and the internal affiliate team.
• Understand client goals, campaign KPIs, guidelines, and budget requirements.
• Develop customized affiliate proposals and strategies aligned with client objectives.

• Prepare and conduct monthly performance reviews, covering:

• Number of affiliate postings/content

• Sales performance metrics

• Individual affiliate contributions and ROI

• Affiliate Operations & Execution

• Define affiliate selection criteria based on brand objectives, product types, and target demographics.
• Source and recruit affiliates using TikTok Creator Marketplace, Shopee Affiliate platform, and other relevant channels.
• Coordinate onboarding, content briefings, and timelines for selected affiliates.
• Affiliate Relationship Management
• Build and maintain strong relationships with the Top 100 performing affiliates.
• Ensure consistent engagement by facilitating a minimum of 2 content pieces per affiliate per month.
• Create and grow a supportive affiliate community via regular engagement, feedback, incentives, and training.
• Identify and nurture high-potential creators to become long-term brand partners.
• Affiliate Performance Analytics
• Track and analyze affiliate performance using internal dashboards and platform analytics.
• Segment affiliates by performance tiers (e.g., top performers, mid-tier, underperformers).
• Generate actionable insights to improve overall affiliate output and optimize ROI.
• Identify trends, opportunities, and root causes of performance spikes or drops.

Requirements:

• Experience
• 2–4 years of experience in affiliate marketing, social commerce, livestream management, or content operations.
• Familiar with key platforms: TikTok, Shopee and Lazada.
• Communication & Coordination
• Strong interpersonal skills to collaborate with hosts, creators, internal teams, and brand partners.
• Ability to give clear and actionable feedback in training and performance reviews.
• Analytical Thinking
• Proficient in interpreting data from livestream dashboards, affiliate portals, or commerce platforms.
• Able to turn performance metrics into actionable strategies.
• Attention to Detail
• Strong organizational skills for managing documentation, tracking performance, and verifying billing data.
• Comfortable working in fast-paced environments with tight timelines.
• Proactiveness & Growth Mindset
• Always looking for ways to optimize performance, improve content, and drive higher ROI.
• Up to date with the latest trends in social commerce, creator economy, and platform algorithms.

Added Advantage:

• Candidate has experience in affiliate marketing on Shopee/Lazada/TikTok/Affiliate Network - i.e.: Impact, Rakuten, Involve Asia, AccessTrade / Influencer Platforms.
• Has experience in recruit and manage a community of influencer, content creators.

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