Digital Marketing

2 weeks ago


Taman Senawang Indah, Negeri Sembilan, Malaysia SOTC PLAY & DEVELOPMENT SDN BHD Full time
Designs, builds, and maintains our social media presence.

  • Identifies trends and insights and optimizes spend and performance based on the insights.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Plans, executes, and measures experiments and conversion tests.
  • Utilizes strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touch points.
  • Evaluates emerging technologies.
  • Research industryrelated topics
  • Prepare wellstructured drafts using digital publishing platforms
  • Create and distribute marketing copy to advertise our company and products
  • Interview industry professionals and incorporate their views in blog posts
  • Edit and proofread written pieces before publication
  • Conduct keyword research and use SEO (a comprehensive plan to get more visitors to your website through search engines) guidelines to optimize content
  • Writing and reviewing content on social networks and monitor engagement (e.g. comments and shares) will catch maximum customer interest
  • Identify customer's needs and recommend new topics. Coordinate with marketing to illustrate articles
  • Measure web traffic to content (e.g. conversion and bounce rates)
  • Work with the marketing department to get and understanding of the short term and longterm marketing targets and then develop content strategies accordingly
  • Optimize Search Engine Optimization driven content and increase the site traffic
  • Collaborating with the team to decide the brand taglines, logo and other promotional material
  • Measuring and monitoring company website and social media traffic statistics
  • Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
  • Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
  • Ensure that the content is compliant with the copyright and data protection laws
  • Maintain consistency in content and ensure alignment with the brand history and plans
  • Update the website, social media and content pages periodically
  • Collaborating with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns
  • Creating editorial and content creation calendars for various media platforms and outlets
  • Producing a brand style guide that best captures the company or client's voice and mission
  • Planning concepts by studying relevant information and materials
  • Illustrating concepts by designing examples of art arrangement, size, type size and style and submitting them for approval.
  • Preparing finished art by operating necessary equipment and software
  • Coordinating with outside agencies, art services, web designer, marketing, printers, and colleagues as necessary.
  • Contributing to team efforts by accomplishing tasks as needed.
  • Communicating with clients about layout and design.
  • Creating a wide range of graphics and layouts for product illustrations, company logos, and websites with software such as photoshop.
  • Reviewing final layouts and suggesting improvements when necessary.
  • Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary
  • Set specific marketing goals
  • Design and implement marketing strategies aligned with business targets
  • Develop digital campaigns to increase web traffic

Education:
Diploma/Advanced Diploma/Bachelor Degree in Business Management/Digital Marketing

Experience: 1-2 years experience in sales and marketing. Fresh graduate also can apply.

Location:
Senawang

Salary:
RM2, RM3,000.00 per month

Benefits:

  • Health insurance
  • Maternity leave
  • Parental leave

Schedule:

  • Monday to Friday
  • Weekend jobs

Supplemental pay types:

  • Attendance bonus
  • Performance bonus
  • Yearly bonus
Expected Start Date: 02/15/2024

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