CRM Specialist

1 week ago


Kuala Lumpur, Kuala Lumpur, Malaysia SR Consultancy Full time
Work across all our marketing tools from Taguchi (eDM, SMS, MMS), Swrve (Web/App Push) and Umbraco (Landing page CMS).

  • Contribute to the smooth running of operations and high quality level of output with campaign execution. There will be a high volume of work supporting up to 7 markets with speed and accuracy being essential.
  • This role is responsible for executing CRM campaigns to support APAC market calendars.

Job Requirements:

  • Tertiary Certificate/Degree qualification and a minimum of 3 years proven CRM experience.
Experience reporting and analysing performance across various CRM channels. Being able to extract learnings and communicate clearly the analysis.

  • Experience managing CRM campaigns from end to end. Being accountable for the execution. This includes briefing, copywriting and proofing across various CRM channels.
  • Proven ability to work crossfunctionally with technical and commercial stakeholders to execute campaigns and manage priorities.
  • Good understanding of database attributes, segmentation and CRM best practices (especially across eDM, SMS and Push).
  • Have confidence in how target expressions can be used to create specific audiences for campaigns.
  • Being able to accommodate changing business needs within short turnaround times.
  • Be comfortable in a fast past environment.
  • Solid understanding of the technical systems behind CRM and MarTech platforms and programs.
  • A keen eye for detail.
  • Retail, FMCG or QSR marketing experience
  • Experience working for an international brand

Salary:
Up to RM10,000.00 per month

Schedule:

  • Monday to Friday

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