Marketing & E-Commerce Senior Executive
2 weeks ago
Digital & Search Marketing (Marketing & Communications)
We are seeking a dynamic and creative Marketing & E-Commerce Senior Executive to join our team. The ideal candidate will be responsible for developing and implementing marketing strategies that encompass retail, B2B, and online channels. They must possess a creative mindset and stay current with industry trends.
Job Description:
- Develop and execute multi-channel marketing strategies that align with company goals and budgets, covering retail, B2B, and online segments (Shopee and TikTok).
- Manage and optimize the company's e-commerce platforms (e.g., Shopify, Shopee, TikTok) to ensure a seamless customer experience and maximize online sales.
- Pick and select promotions for campaign strategies on e-commerce platforms like Shopee and TikTok, ensuring alignment with overall marketing objectives.
- Lead the implementation of online campaigns for seasonal promotions and product launches, ensuring timely execution and alignment with overall business goals.
- Coordinate with internal teams to ensure that all campaign elements, including promotions, pricing, and messaging, are consistent across platforms.
- Monitor the effectiveness of campaigns and make data-driven adjustments to optimize performance.
- Assist in the development of marketing collateral, including brochures, product catalogs, and online content.
- Implement strategies to engage B2B clients through tailored campaigns, promotions, and product offerings.
- Conduct market research to identify customer preferences and trends.
- Effectively communicate marketing strategies and results to company leadership.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in marketing, with a track record of successful campaigns.
- Creativity and a strong understanding of marketing trends and tools.
- Comfortable in front of the camera with strong communication skills.
- Proficient in social media platforms and content management systems.
- Analytical mindset and the ability to interpret data to make informed decisions.
- Strong project management and multitasking abilities.
- Excellent written and verbal communication skills.
- Ability to work in a fast-paced, collaborative environment.
- Possess confidence & maturity to handle challenging situations.
- Hardworking, independent, highly motivated, team player, punctual.
ABLE TO START IMMEDIATELY
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