Digital Marketing Executive

2 days ago


Kajang Municipal Council, Malaysia UpGrowth | 极速上升 Full time

Headcount required: 2, with different specializations as per below

Our client, which specializes in digital marketing services and consultation, is looking to expand in Q1 2025 and has just opened up 2 new exciting roles

Job Descriptions:

Google Ads Specialist

  • Google Ads Management: Creating and managing Search, Display, Shopping, and Video ads.
  • Campaign Optimization: Improving ad performance (e.g., increasing CTR, lowering CPC).
  • Analytics: Using Google Analytics to track and analyze results.
  • Keyword Research: Finding the right keywords for targeting using Google Keyword Planner.
  • A/B Testing: Running tests to improve ad creatives and targeting.
  • Budget Management: Setting and managing campaign budgets effectively.
  • Reporting: Creating reports to track performance and suggest improvements.
  • Attention to Detail: Monitoring campaigns closely for optimization opportunities.

Creative Content Strategist

  • Creative Thinking: Ability to think creatively and develop unique, engaging content ideas.
  • Writing Skills: Strong writing and storytelling skills, with a keen eye for detail and tone.
  • SEO Knowledge: Understanding of SEO best practices to optimize content for search engines.
  • Project Management: Strong organizational skills with the ability to manage multiple content projects at once.
  • Collaboration: Ability to work with cross-functional teams including design, marketing, and sales.
  • Trend Awareness: Keeping up with the latest trends in content marketing, social media, and digital storytelling.

Requirements for the roles above:

  • Diploma/Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
  • Equivalent practical experience in digital marketing can also be considered.
  • Google Ads Specialist: At least 2 years of experience managing Google Ads campaigns.
  • Creative Content Strategist: At least 3+ years of experience in content strategy, content creation, or creative direction.
  • Ability to work collaboratively in a fast-paced environment and meet deadlines.
Seniority level

Associate

Employment type

Full-time

Job function

Marketing

Industries

Marketing Services

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