Chief Marketing Officer
1 week ago
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Location: Hybrid
Employment Type: Full-time
Job Overview:
The CMO will spearhead high-impact marketing strategies for the Christo's Group, driving brand growth, customer acquisition, store partnership growth, and sales expansion within multiple verticals. This role is central to scaling our fast casual f&b startup into a leading brand, ensuring marketing excellence throughout the overall group.
The ideal candidate is a strategic leader, elite executer, who thrives in fast-scaling companies.
Key Responsibilities:
- Develop and implement marketing strategies for both company-owned and franchise units.
- Manage brand growth, customer acquisition, and new store recruitment.
- Oversee digital marketing, social media, and local marketing for all stores.
- Provide marketing support and resources.
- Lead sales marketing campaigns to attract new partnerships for unit growth.
- Track and measure marketing success through data-driven insights.
- Lead and mentor the marketing team.
Skills and Experience:
- 6+ years in marketing, ideally in food, hospitality, or franchising.
- Strong digital marketing and brand-building experience.
- Leadership and team management skills.
- Familiarity with CRM and marketing tools.
Seniority level: Executive
Job function: Marketing and Sales
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