Executive, Marketing Communication

3 months ago

Kuala Lumpur, Malaysia UCSI International School Sdn Bhd Full time
Advertising:
  • Work with the Supervisor and School Principals on the corporate and tactical advertising campaign creative and media plans.
  • Maximize advertising budget by ensuring that the Schools’ creative message and media activities are consistent.
  • Review the Schools’ market segmentation and other appropriate marketing reports to ensure that the media scheduling matches those segments.
  • Monitor and maintain media schedules as well as prompt settlement of invoices.
  • Manage the A&P spending and budget.
  • Ensure campaign targets are met in terms of awareness, lead gen and enrolment conversion.
Events:
  • Plan, organise & coordinate all open days, education fairs, previews and marketing events.
  • Ensure event targets are met in terms of turnout, lead gen and enrolment conversion.
Digital Marketing:
  • Identify need areas, conceptual planning of digital marketing activities, and oversee their execution with various Schools and Group Corporate Affairs.
  • Take an integrated approach to digital marketing activities, ensuring a consistent and quality image is projected.
  • Monitor and review the response rates on the digital marketing platforms for improvements and corrective measures.
  • Collaborate with digital marketing agency and marketing staff and Principals to develop, implement and measure demand and lead gen programmes.
  • Ensure campaign targets are met in terms of engagement, lead gen and enrolment conversion.
Website and Social Media:
  • Update website on information and promotions timely and accurately
  • Develop and implement the schools’ social media strategies by increasing leads/ traffics/fan base with interactive activities.
  • Work with marketing, Principals and Group Corporate Affairs to develop website content and make continual enhancements to improve SEO results
Collaterals:
  • Coordinate and execute production of printed materials (brochures, banners, buntings, leaflets, etc), with assistance of Group Corporate Affairs.
  • Ensure best priced quotations and raise purchase requisitions for all production and printing related services.
  • Produce marketing enablement tools such as demo videos, presentations and webinars.
  • Monitor and track inventory of all marketing collaterals.
Student Enrolment (Sales):
  • Drive and meet the student enrolment targets assigned for each term.
  • Provide course counselling to prospective students and parents and ensure accurate information are presented to them.
  • Conduct minimum number of follow ups on enrolment leads as prescribed via phone, email and messaging on daily basis particularly during peak student recruitment period.
  • Follow up and assist in student admission and enrolment process.
  • Participate in education fairs, student recruitment activities and marketing events as assigned.
  • Follow up consistently and effectively on all student leads from point of enquiry to enrolment.
Others: Budget Management
  • Must be able to anticipate project needs, discern work priorities, and meet deadlines with little supervision, and be willing to work occasional evenings.
  • Carry out such other duties as and may be required by the supervisor.

Have the skills required for:
  • Social Media Marketing
  • Digital Media Marketing
  • Media Management
  • Event Management
  • Copywriting
  • Reporting
  • Basic Visual Design
  • Microsoft Office Skills (Outlook, Word, Excel, PowerPoint);

Demonstrate:
  • Positive Attitude, Excellent Problem Solving and Building Rapport
  • Organising/Planning Ability
  • Passion for Events
  • Excellent Verbal Communication
  • Excellent Personal Work Ethic


About UCSI International School Sdn Bhd:

The UCSI Schools Group has 3 campuses in Malaysia: Kuala Lumpur Campus, Subang Jaya Campus and Springhill Campus. Two of its campuses focuses on British school curriculum while the other one focuses on the IB.While maintaining a strong focus on core curriculum which includes British school curriculum with Cambridge IGCSE and International Primary Curriculum, we aim to complement the formal curriculum with a series of CCAs which students’ experiences form a cornerstone of their holistic education for the 21st century. The rapid advancement of technological innovations, global competition, and a push towards a knowledge-based economy require that our students learn to have a repertoire of soft and hard skills to enable them to succeed in a future economy that is still in the making. Through our unique CCA experiences, our students can exhibit soft skills like creativity, leadership abilities, teamwork, flexibility, communication skills, resilience and an enterprising spirit that will enable them to stay relevant for the future.UCSI International School focuses on eight critical characteristics in our learning content and experiences. The rapid advancement of technological innovation, global competition, and a push towards a knowledge-based economy require that our students have a repertoire of soft and hard skills. We therefore place a strong emphasis on Character Education, Global Citizen Skills, Problem-based Collaborative Learning, and co-curricular activities amongst others, forming a truly holistic education for the 21st century.Our emphasis in education isn’t only labelled in academic and creative excellence, but to equipped students with 21st century skills such as character, communication, collaboration, creativity, critical thinking, while inculcating virtues such as integrity, honesty, and empathy in our students. We believe that students that have a developed moral compass and practical wisdom in a challenging and fractured world will make a positive impact for life.

  • Marketing Communications Executive

    1 month ago

    Kuala Lumpur, Kuala Lumpur, Malaysia UCSI International School Sdn Bhd Full time

    Job Title: Marketing Communications ExecutiveWe are seeking a highly skilled Marketing Communications Executive to join our team at UCSI International School Sdn Bhd. As a key member of our marketing team, you will be responsible for developing and implementing marketing strategies to promote our school's brand and services.Key Responsibilities:Advertising:...

  • Marketing Communications Executive

    4 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia UCSI International School Sdn Bhd Full time

    Job DescriptionWe are seeking a highly skilled Marketing Communications Executive to join our team at UCSI International School Sdn Bhd. The successful candidate will be responsible for developing and implementing marketing strategies to promote our school's brand and services.Key Responsibilities:Develop and execute marketing campaigns to increase brand...

  • Marketing & Communication Executive

    3 months ago

    Kuala Lumpur, Malaysia The Laundry Pods (M) Sdn Bhd Full time

    As the Marketing & Communications Executive, you will drive strategic marketing initiatives that promote our commitment to sustainability. Your responsibilities include developing and executing creative content, managing partnerships, handling media and influencer relations, and leading strategic plans aligned with our eco-friendly product launches and sales...

  • Marketing Communication Executive

    5 months ago

    Kuala Lumpur, Malaysia Fimaco Sdn Bhd Full time

    Job Overview: Assist Manager on all aspect of marketing, advertising communications related to driving product or company's marketing strategies. Assist and execute integrated marketing and advertising campaigns from ATL, BTL to Digital Collaborative teamwork between internal stakeholders and external agencies Job Responsibilities: Planning and executive of...

  • Marketing Communication Executive

    5 months ago

    Kuala Lumpur, Malaysia AAA Greencell International Sdn Bhd Full time

    We, AAA GreenCell International Sdn Bhd is a leading high-tech enterprise dedicated to cell beauty solutions. We specialize in a diverse range of innovative and premium products, including hydgen water, household essentials, health supplements, and top-notch beauty products. As an actively strategic multi-level marketing company, our business is distributed...

  • Marketing & Communication Executive

    5 months ago

    Kuala Lumpur, Malaysia KK SUPERMART HOLDINGS SDN BHD Full time

    Responsibilities: - Collaborating ideas to develop marketing communications plans for ATL, BTL Digital and Social Media for all stores. - Execute and monitor marketing initiatives and activities as per planned (Online & Offline). - Assisting in the development and implementation of marketing and promotional materials and collaterals. - Organizing and...

  • Performance Marketing Executive

    5 months ago

    Kuala Lumpur, Malaysia 16TWO Communication Labs Sdn Bhd Full time

    **Performance Marketing Executive** We are looking for a Performance Marketing Executive who will be primarily responsible for the management of digital accounts and diversifying the channel mix using paid social channels. You will focus on campaign-specific results and drive our clients campaigns performances. You need to be analytical, strategic,...

  • Marketing Communications Executive

    5 months ago

    Kuala Lumpur, Malaysia DMX GROUP MALAYSIA SDN BHD Full time

    **Overview**: **Responsibilities**: - **Strategy Development**: Collaborate with different departments to develop comprehensive marketing communication strategies aligned with company objectives and target audience. - **Brand Management**: Ensure brand consistency across all communication channels and materials, adhering to brand guidelines and maintaining...

  • Marketing Communications Executive

    5 months ago

    Kuala Lumpur, Malaysia DMXCHANGE BUILDER PTE. LTD. Full time

    **Overview**: **Responsibilities**: - **Strategy Development**: Collaborate with different departments to develop comprehensive marketing communication strategies aligned with company objectives and target audience. - **Brand Management**: Ensure brand consistency across all communication channels and materials, adhering to brand guidelines and maintaining...

  • Marketing & Communications Executive

    5 months ago

    Kuala Lumpur, Malaysia IGB Full time

    (Location: GTower, KL)_ **Job Descriptions** Tenant Relationship Management - Facilitate clear and accurate communication among all departments within the IGB Group and tenants, ensuring a cohesive message delivery - Support tenant bonding activities and events throughout the year to cultivate a relaxed and inclusive environment conducive to both work and...

  • Marketing Communications Executive

    6 months ago

    Kuala Lumpur, Malaysia WTC Automotif (M) Sdn Bhd Full time

    **Responsibilities**: - To assist the Head of Marketing in implementing the company’s annual marketing plan. - Responsible in managing marketing and branding for selected brands / products and work closely with Advertising Agency, Product Planning, Sales Planning, Suppliers and etc. to develop a 360 marketing communication strategy plan i.e. to propose...

  • Marketing and Communications Executive

    5 months ago

    Kuala Lumpur, Malaysia Inter Excel Tourism Academy Sdn. Bhd. Full time

    Provide marketing-related support to management - Coordinate and execute marketing plans, social media campaigns, public events and other related activities; - Co-ordinate, planning & execution of career talks at secondary schools/ colleges/ universities; - Organise/ Participate in career exhibitions, virtual job fairs, talent searches etc. **Job Types**:...

  • Marketing Communications

    7 months ago

    Kuala Lumpur, Malaysia C.I.S Network Full time

    Responsibilities - To assist in media monitoring for relevant and competing exhibitions to identify current and future market trends - To assist with preparation, distribution and delivery of marketing materials - To assist in managing and executing deliverables of the project schedules in an accurate and timely manner - To assist with supporting side events...

  • Marketing Communication Executive

    6 months ago

    Kuala Lumpur, Malaysia AAA Greencell International Sdn Bhd Full time

    Headquartered in Kuala Lumpur, Malaysia, AAA Greencell International Group is the pioneer in advocating Cell Medicine to the public and it has done so for the past 10 years. Under the founder, Prof Carl Zhang’s leadership, the company offers sophisticated products to improve cellular health and wellness, which includes Health & Wellness devices, Food...

  • Community & events marketing executive

    1 month ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Vista Musical Instruments Full time

    Community & Events Marketing Executive Vista Musical Instruments is a global collective of music-related brands dedicated to building meaningful products and experiences for the music community. As a Community & Events Marketing Executive, you will be responsible for creating unforgettable experiences for the music community in South East Asia. This...

  • Digital Marketing Executive

    5 months ago

    Kuala Lumpur, Malaysia Eight Kreative Marketing Full time

    At Eight Kreative Marketing, we believe in harnessing the power of digital platforms to help SME businesses to grow and thrive in the ever-evolving online landscape. As a Digital Marketing Executive, you will play a crucial role in shaping our clients' digital presence, driving brand awareness, and maximizing customer engagement. This is a work-from-home...

  • Regional Marketing

    2 months ago

    Kuala Lumpur, Malaysia ERM Group Full time

    Job Description: Regional Marketing & Communications Specialist - Kuala Lumpur They will play a key role in driving brand awareness, generating leads, and enhancing customer engagement across both digital and offline channels. This role reports to the Regional Marketing & Communications Director, Asia Pacific. Key Responsibilities: Event Management: -...

  • Marketing Communication Manager

    5 months ago

    Kuala Lumpur, Malaysia Marriott International, Inc Full time

    **Job Number** 23145265 **Job Category** Sales & Marketing **Location** Renaissance Kuala Lumpur Hotel & Convention Centre, Corner of Jalan Sultan Ismail and Jalan Ampang, Kuala Lumpur, Wilayah Persekutuan, Malaysia **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** The Marketing and...

  • Marketing Communications Manager

    5 months ago

    Kuala Lumpur, Malaysia Marriott International, Inc Full time

    **Job Number** 23198097 **Job Category** Sales & Marketing **Location** Sheraton Imperial Kuala Lumpur Hotel, Jalan Sultan Ismail, Kuala Lumpur, Wilayah Persekutuan, Malaysia VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** The Marketing and Communications Manager is part of an...

  • Community & events marketing executive

    4 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Vista Musical Instruments Full time

    We're seeking a Community & Events Marketing Executive to create unforgettable experiences for the music community. The ideal candidate thrives in a fast-paced environment, excels in event planning, and has a deep love for music. Key responsibilities include executing event strategies, managing event planning and execution, and driving events programme for...