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Marketing Manager
3 weeks ago
Our Client is looking for a Marketing Manager to develop and implement comprehensive marketing strategies to drive brand growth and achieve company goals.
- Conduct market research to identify trends, competitor activities, and customer preferences.
- Plan, execute, and monitor marketing campaigns across various channels (online and offline).
- Analyze campaign performance and optimize strategies for improved results.
- Lead and manage the marketing team, providing guidance, coaching, and performance evaluations.
- Foster a collaborative and creative work environment to inspire team members.
- Develop and manage the marketing budget, ensuring cost-effective spending and ROI.
- Allocate resources wisely across different marketing initiatives.
- Oversee the creation of marketing collateral, including brochures, websites, social media content, and advertisements.
- Ensure content aligns with brand guidelines and resonates with target audiences.
- Utilize analytics tools to track website traffic, user engagement, and conversion rates.
- Identify and develop partnerships with other businesses, influencers, or organizations to enhance brand visibility.
- Negotiate and manage contracts with third-party vendors and agencies.
- Monitor and analyze marketing metrics to assess campaign effectiveness and make data-driven decisions.
- Prepare regular reports on marketing performance, insights, and recommendations for senior management.
**Requirements**:
- Bachelor’s degree in Marketing, Business Administration, or related field; Master’s degree is a plus.
- Proven experience in marketing management, with a track record of successful campaigns and team leadership.
- Strong analytical, strategic planning, and project management skills.
- Excellent communication and interpersonal abilities.
- Proficiency in digital marketing tools and platforms.
- Knowledge of market research techniques and data analysis.
- Creative mindset with a keen eye for detail.
**Skills**:
- Strategic thinking and problem-solving
- Leadership and team management
- Budgeting and financial acumen
- Excellent communication and presentation skills
- Proficiency in digital marketing tools and analytics
- Creativity and innovation
- Strong project management skills
Pay: RM2,498.25 - RM8,000.60 per month
**Education**:
- Bachelor's (required)
**Experience**:
- Digital marketing in a BPO: 3 years (required)
- Marketing management in a BPO: 3 years (required)
- Leading successful campaigns in a BPO: 2 years (required)
- team leadership: 2 years (required)
**Language**:
- English (required)
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