Clinical Specialist
6 months ago
Job Description Summary
Clinical Specialist are expected to work closely with in-country Sales Personnel, Clinical Marketing Specialists and Marketing Leaders and play a strategic role in developing and executing impactful in-country clinical programs that is aligned to the regional strategy. The success of this role will rely largely on the individual's ability to execute segment-led initiatives and collaborate with internal stakeholders to identify meaningful opportunities that will improve brand presence within the market.
**Job Description**:
We are the makers of possible
BD is one of the largest global medical technology companies in the world. _Advancing the world of health_ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Why Join Us?
A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.
Become a maker of possible with us
Key responsibilities:
1. In-country Clinical Marketing Strategy Development
- Assist clinical marketing in translating regional strategy into country specific strategy
- Assist in identifying a key account’s strategy into country specific strategy
- Assist in identifying a key account’s strategic priorities and developing clinical solutions and appropriate value-added educational programs for them with a focus on holistic solution selling
2. In-country Marketing Strategy Execution
- Assist in planning and execution of new product launches
- Aligning product solutions and product positioning
- Development of educational/ training programs, tools and collateral, including digital marketing to support the local sales organization
- Ensuring proper internal review (e.g. Regulatory, Legal, Clinical) of all materials is conducted
- Supporting local sales organization in educational training activities, scientific meeting and scientific consulting
- Assist in collecting and reporting competitive intelligence and clinical development in market effective utilization of market research to investigate, challenge, support or validate hypotheses about product/ market, conduct customer VOCs
- Maintain a strong working partnership with external product advocators, key opinion leaders and collaboration partners to drive continuous clinical development and better patient outcomes
3. Management of Clinical and Marketing Resources
- Provide input on allocation / deployment of clinical resources and marketing materials
- Leverage on the BD Way of Marketing to ensure teams are engaging customers in a standardized way
III. Preferred Experience and Qualifications
- Experience in clinical marketing strategy planning through to execution in the Medical Device industry
- Bachelor’s Degree in Science, Pharmacy or related science is required.
- Experience in Phlebotomy & Clinical Chemistry Laboratory, or Hematology Laboratory, or Core Laboratory Services would be an added advantage.
IV. Expected Capabilities and Behaviors
- Proven track record in execution of marketing strategies across pipelines, strategic partnerships, and teams
- Experience with medical diagnostics solutions
- Strong analytical, problem solving and critical thinking skills
- Exemplifies entrepreneurial growth mindset to support teams in the field and nurture fast growing customer bases
- Delivers a clear, compelling, and shared marketing vision focused on delighting our customers
- Cultivates and nurtures an open, transparent, and psychologically safe environment
- Self-motivated individual who thrives on innovation and is results-oriented
- Excellent command of Bahasa Malaysia and English (i.e., written and spoken)
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
To learn more about BD visit:
Primary Work Location
MYS Kuala Lumpur - Damansara Heights
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