Mindshare Partner

2 days ago


Kuala Lumpur, Malaysia Mindshare Full time

Reporting

Reports to the Managing Director and Mindshare Group CEO

The Job responsibilities:

- Lead innovation for the agency group by working closely with the strategy team
- Develop strong connection with media partners, marketing community, WPP agencies to facilitate the Clients and agencies business needs
- Drive business leads and participate in relevant pitches
- Meet and engage with key Clients in timely manner by bringing highly valued perspective to the client based on deep understanding of their business, issues and opportunities
- Ensure key Clients overall satisfaction index is a minimum of 7.5/10
- Ensure each Client business is resourced with the right talents - aptitude, attitude and skillsets
- Ensure direct reports are given clear directions on the agency’s priorities short term and long term
- Inspire talents to deliver innovative ideas and best quality work, building trusted partner relationship with Clients
- Ensure open and transparent engagement is maintained with teams at all times
- Ensure timely team appraisals and clear goals are set for team members; identify and follow through with appropriate training and career development
- Work with MD and commercial director on monthly, quarterly, half yearly and annually in meeting/exceeding the gross revenue and P&L set targets
- Build strong positioning strategy for the agencies:

- Ensure selected new products / initiatives are rolled out to Clients
- Awards
- Thought leadership white papers
- Deputize the MD when required and perform other related duties

The Person
- Minimum 15 years’ experience in advertising industry of which minimum 7 years in management role managing people and financials
- Proven track record in winning new business pitches
- A combination of creative, media, technology, digital and/or social media agency experiences is necessary
- FMCG, Telco, Airlines, Financial, Automotive and/or e-commerce category related experiences are essential
- A self-motivated goal getter with competitive entrepreneurial mind-set
- Must be able to manage highly chaotic, demanding situations especially in times of crisis
- Excellent communication, presentation, client management and people management skills
- Proven experience working with multiple stakeholders, e.g. suppliers, multiple agencies, media owners and internal teams

Success measures
- Talent Retention - develop plans to ensure staff attrition rate is at 25% and below
- New hires - work with talent team and ensure all approved headcounts are hired taking into consideration the clients business needs and agency culture
- Products - orientate the agency team on product familiarization. Ensure new products / new initiative launched every quarter. minimum 3 annually.
- Groupm proprietary products - work with business teams in strategizing plan of action
- and ensure set targets are delivered
- Business retention - ensure every single business is retained with healthy relationship score, minimum 7.5/10
- New business pitches - participate and manage pitch delivery.
- Gross margin/revenue / PBT are delivered based on the set target
- Agency positioning - ensure that the agency participates and win selected marketing/ advertising/media awards - break the previous year records and aim to be the agency of the year across various awards organized.

**The above will be reviewed and defined according to the business needs



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