Brand Manager(F&b)
7 months ago
**Job Title: Brand Manager (F&B)**
**Location: Seri Kembangan**
**Industry: F&B Industry**
**Salary Range:RM8000-RM12000**
**Responsibilities**:
- Develop and execute end-to-end marketing strategies to elevate brand presence and
achieve business objectives in shopping mall and outlet environments.
- Implement promotional strategies aimed at increasing membership and enhancing
customer engagement.
- Build and mentor an internal marketing team, fostering a collaborative environment to
drive innovation and execution excellence.
- Collaborate with external agencies to strategize and execute marketing initiatives,
ensuring alignment with organizational goals.
- Manage marketing budgets effectively, ensuring expenses are within allocated limits
and delivering measurable ROI.
- Utilise CRM data to analyze customer behavior, derive actionable insights, and
drive personalized marketing efforts.
- Provide comprehensive market insights and analysis to support strategic
decision-making and business planning.
- Identify and address training needs within the marketing department to enhance skills
and capabilities.
- Ensure strong P&L management, with detailed reporting on expenses and
profitability of marketing activities.
- Demonstrate strong business acumen in planning and executing marketing strategies
that align with company objectives and market trends.
**Requirements**:
- Proven experience in P&L management and driving marketing effectiveness in the
retail F&B sector, preferably within shopping mall environments.
- A collaborative team player with a proactive approach to generating and executing
innovative marketing ideas.
- Ability to provide detailed reporting, analyse expenses, and drive ROI-focused
planning.
- Strong business acumen with the potential to grow into a future Chief Marketing
Officer role.
- Passionate about the brand's core values, with a can-do attitude and a commitment
to personal and professional growth.
- Demonstrated ownership of job responsibilities and a track record of delivering
results in a dynamic business environment.
Pay: RM8,000.00 - RM12,000.00 per month
Schedule:
- Monday to Friday
Application Question(s):
- Have you worked in F&B marketing within the context of shopping malls?
- Are you familiar with CRM?
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