Marketing Communication Manager

6 months ago


Kuala Lumpur, Malaysia Marriott International, Inc Full time

**Job Number** 23145265

**Job Category** Sales & Marketing

**Location** Renaissance Kuala Lumpur Hotel & Convention Centre, Corner of Jalan Sultan Ismail and Jalan Ampang, Kuala Lumpur, Wilayah Persekutuan, Malaysia

**Schedule** Full-Time

**Located Remotely?** N

**Relocation?** N

**Position Type** Management

**JOB SUMMARY**

The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

**CANDIDATE PROFILE**

**Education and Experience**

**Required**:

- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred

OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.

**CORE WORK ACTIVITIES**

**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.

**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.

**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external v



  • Kuala Lumpur, Malaysia Marriott International, Inc Full time

    **Job Number** 23198097 **Job Category** Sales & Marketing **Location** Sheraton Imperial Kuala Lumpur Hotel, Jalan Sultan Ismail, Kuala Lumpur, Wilayah Persekutuan, Malaysia VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** The Marketing and Communications Manager is part of an...


  • Kuala Lumpur, Malaysia Talent Houz Consulting & Services Full time

    Salary Range: RM10000-RM15000 **Responsibilities**: 1. To promote both the International School and the International Primary School locally and internationally to contribute significantly to recruitment and consequent roll growth. 2. To work together with the respective Principals and CEO to devise annual marketing strategies. 3. To administer the annual...


  • Kuala Lumpur, Malaysia SUSHI HIRO Full time

    Assist in the overall marketing functions of the outlet restaurants - Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative - Prepare and manage monthly, quarterly and annual budgets for the Marketing department - Set, monitor and report on team goals - Coordinate sales and marketing efforts to the team to...


  • Kuala Lumpur, Malaysia Park Hyatt Kuala Lumpur Full time

    Summary You will be responsible for the efficient running of the department in line with Hyatt International's Corporate Strategies and brand standards, whilst meeting associate, guest and owner expectations. The Marketing Communications Manager is responsible to develop, implement, monitor and evaluate the hotel’s marketing communications strategy,...


  • Kuala Lumpur, Malaysia Maxlivin Bio Sdn Bhd Full time

    **JOB OVERVIEW** **JOB DESCRIPTION** - Develop and implement the marketing promotion budget and business plan. - Develop and produce high-quality, persuasive content for marketing materials, including social media updates, website content, and etc. - Creating and managing all marketing materials and collateral in line with brand direction. To ensure...


  • Kuala Lumpur, Malaysia Marriott International, Inc Full time

    **Job Number** 24081042 **Job Category** Sales & Marketing **Location** Le Méridien Kuala Lumpur, 2 Jalan Stesen Sentral, Kuala Lumpur, Wilayah Persekutuan, Malaysia VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management JOB SUMMARY The Marketing Communication Manager will implement and execute the...


  • Kuala Lumpur, Malaysia Marriott International, Inc Full time

    **Job Number** 23155963 **Job Category** Sales & Marketing **Location** Sheraton Imperial Kuala Lumpur Hotel, Jalan Sultan Ismail, Kuala Lumpur, Wilayah Persekutuan, Malaysia **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** Responsible for completing marketing plan for property. Manages all...


  • Kuala Lumpur, Malaysia Meliá Kuala Lumpur Full time

    Create a public relations strategy for the hotel based on its marketing objectives. - Develop, manage, organize, and coordinate all marketing activities including advertising, branding, marketing communications, brand management, promotions, digital marketing and social media management. - To post hotel promotions on a daily, weekly, or monthly basis across...


  • Kuala Lumpur, Malaysia Meliá Kuala Lumpur Full time

    Create a public relations strategy for the hotel based on its marketing objectives. - Develop, manage, organize, and coordinate all marketing activities including advertising, branding, marketing communications, brand management, promotions, digital marketing and social media management. - To post hotel promotions on a daily, weekly, or monthly basis across...


  • Kuala Lumpur, Malaysia BRIGHT LANGUAGE CENTER Full time

    To manage the development and implementation of marketing and enrolment strategies to achieve enrolment targets and other admissions related KPIs in assigned BRIGHT LANGUAGE CENTER. This is achieved through collaboration with BRIGHT Marketing support services, school in-house teams. The Marketing & Communication Manager is responsible for development, growth...


  • Kuala Lumpur, Malaysia PEOPLElogy Group Full time

    We are looking for a self-motivated and talented Communications Manager to lead our communications department. In this position, you will oversee the production of high-quality content that engages customers and builds brand recognition. **Key Responsibilities**: - Develop and implement effective communication strategies that build customer loyalty...


  • Kuala Lumpur, Malaysia Allied Environmental Consultants Malaysia Sdn Bhd Full time

    **Marketing Communications Manager** **Key Responsibilities**: - Development and writing of thought leadership content including angles, storylines and full articles that support AECOM’s strategic business priorities in Asia Region. - Writing and editing for major business proposals. - Writing and editing complementary content for strategic marketing...


  • Kuala Lumpur, Malaysia Pelaburan MARA Berhad Full time

    MANAGER, MARKETING COMMUNICATIONS KEY RESPONSIBILITIES - Assist in planning and conducting advertising and promoting activities as well as assisting in publishing promotional materials for the organization - Plan and coordinate media release and media conferences through local media for the public regarding the development of programs and product of the...


  • Kuala Lumpur, Malaysia Hong Leong Bank Full time

    If you are looking to excel and make a difference, take a closer look at us Key Responsibilities Public Relations - Work with Business and Support Units to develop and maintain a proactive media relations plan and activities - Build relationships with stakeholders, especially the media to advance the visibility and goals of the Banking Group and ensure the...

  • Marketing Training

    6 months ago


    Kuala Lumpur, Malaysia Informa Markets Full time

    **Company Description** We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets**.** These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business. We also provide year-round online platforms where companies showcase their businesses and...


  • Kuala Lumpur, Malaysia Marriott International, Inc Full time

    **Job Number** 23196973 **Job Category** Sales & Marketing **Location** Le Méridien Kuala Lumpur, 2 Jalan Stesen Sentral, Kuala Lumpur, Wilayah Persekutuan, Malaysia VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** The Digital Marketing cum Marketing and Communications Manager...


  • Kuala Lumpur, Malaysia Hong Leong Bank Full time

    If you are looking to excel and make a difference, take a closer look at us Job Purpose Summary: Functional Job Responsibilities: - Lead a team of analysts to produce end-to-end business campaigns, from campaign proposal to fulfilment & monitoring, with every proposal tying back to a main objective of producing variations in customer journeys based on...


  • Kuala Lumpur, Malaysia ZICO Full time

    Support all Lines of Businesses (LOBs) in marketing and business development. - Champion & manage the internal Business Convergence program. - Responsible for the Group, its subsidiaries, and associated companies’ marketing and communications across the ASEAN region. - Manage ZICO’s website, Intranet, social media, and various other communication...


  • Kuala Lumpur, Malaysia C.I.S Network Full time

    Responsibilities - To assist in media monitoring for relevant and competing exhibitions to identify current and future market trends - To assist with preparation, distribution and delivery of marketing materials - To assist in managing and executing deliverables of the project schedules in an accurate and timely manner - To assist with supporting side events...


  • Kuala Lumpur, Malaysia Samsung Electronics Full time

    Position Summary 1. Maximize the marketing impact by developing the new product's integrated communication strategy and marketing KPI in accordance with the business and product strategy. 2. Promote continued marketing communication by providing consistent goals and marketing directions to related marketing departments(PR, digital, media, campaigns and...