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Manager - Personal Financial Services (Digital

4 weeks ago

Kuala Lumpur, Malaysia Hong Leong Bank Full time

If you are looking to excel and make a difference, take a closer look at us
- Monitor and optimise performance of the campaign using all data source available including publicly available sources.
- Work with internal analytic team and the bank’s business intelligence and analytic team to analyse marketing campaigns / digital acquisition initiatives using data available from various sources and prepare report of campaign performance and learnings to improve future campaigns.
- Raise requirements for development & enhancement of online and mobile banking features if they are deemed necessary in driving acquisition / usage.
- About Hong Leong Bank_
- We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China._