Associate Manager, Regional Marketing Analytics
4 days ago
We are looking for a passionate and talented individual to join our newly-established Marketing Project Management Office. Reporting to the Head of PMO & Analytics, this regional role places you right at the beating heart of the Marketing function. The team already consists of two marketing analysts and we are now expanding the team to form a marketing project management office.
The Project Management Office provides critical insights for planning, governance and support functions that will allow the various marketing teams improve productivity and manage big strategic projects and transformations. We ensure cross functional alignment of goals and execution in day-to-day operations, and help build a foundation for excellence by reinforcing marketing strategy using key performance metrics, developing scalable infrastructure and optimizing business processes.
**Responsibilities**:
- Establish operational processes and define workflows, creating clarity of roles and responsibilities to ensure best practices in campaign management. And subsequently, drive continuous efficiency and improvements for these processes.
- Manage strategic projects and transformations within Marketing and across departments and teams.
- Understand the marketing technology stack by partnering with the Engineering team and manage vendor relationships to identify and implement tools and improve existing tools/tracking/tagging to set our marketing teams up for success.
- Work with other departments (such as engineering, BI, commercial, operations etc.) as key marketing stakeholder in cross-functional projects.
- Respond to changing market trends and requirements by keeping an eye out for new practices and technologies that will improve and optimize the marketing department’s performance.
**Requirements**:
- Minimum 3 years working experience in a related field or management consulting
- Has a strong technical background
- Great project and stakeholder management skills
- Strong presentation skills
- High level of initiative with a good ability to perform under time pressure or tight deadlines
- Proficiency in Google Analytics, Tableau and any of these programming languages Big Query / SQL / SAS / R / Python is preferred.
- Strong Microsoft Excel and PowerPoint skills. Macros and advanced Excel functionality is a plus
- Minimally a Bachelor Degree, preferably in Business Admin, Marketing or related fields
**The ZALORA Story**
ZALORA is Asia’s leading online fashion, beauty and lifestyle destination, part of Global Fashion Group. As one of the region’s pioneer large scale ecommerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and in Taiwan, enjoying over 50 million visits per month.
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