Apac Paid Media Operations Manager

4 days ago

Petaling Jaya, Malaysia Kimberly-Clark Full time

**Your Job**:
You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.

We are seeking a strong and motivated **APAC Paid Media Operations Manager **to help create industry-leading paid media capabilities within Kimberly Clark. In this role, you will be responsible for executing and optimizing paid media campaigns across digital channels, including search, display, social, and programmatic media. You will work closely with cross-functional teams, including brand marketers, analytics and media agencies to ensure our campaigns meet business objectives and deliver a desired performance.

You will be a member of the APAC Digital Centre of Excellence (DCOE) team and will serve as the key link in developing the strategy and seamless integration across paid, earned, shared, owned media and commerce to drive data driven marketing initiatives with K-C brand teams, digital teams, and media partners.

You will partner with internal and external stakeholders, to connect brand and retail media strategies/investments and increase the effectiveness of our ability to reach, engage and convert the consumers.

**Further Accountabilities Include but not limited to**:

- ** Lead Biddable Media Buying - **Partner with the media agency for centralized digital media buying execution with focus across Facebook, Google and Tiktok platforms. Ensure multiple campaigns are executed in an effective and efficient manner, whilst working with the APAC Media Planner to adopt APAC best practices and previous learnings. Troubleshoot campaigns and manage bid strategies to ensure desired performance goals are achieved.
- ** Improve Paid Media Planning Processes** -** Ensure best practices, briefing templates, media mandatories, guidelines and principles are followed by both brand marketers and the media agency. Contribute strategically to QBRs, MMM analysis and campaign reporting where required. Support the Paid Media Transformation Manager on reviewing performance KPIs and benchmarks with the media agency.
- ** Campaign Performance Reporting - **Monitor media performance and ensure accurate monthly campaign reporting. Provide regular analysis and perspective on campaign performance to stakeholders and management. Collaborate with the APAC Media Planner and translate data into actionable insights and recommendations for brand marketers and agencies.
- ** Identify Trends and Document Best Practices**:

- Stay current with industry trends, best practices, and new technologies to ensure our campaigns are innovative and effective. Partner with APAC Media Planner and Paid Transformation Manager to develop case studies, templates and best practice toolkits to share insights and empower markets.

In your role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.

**About Us**:
People have looked to **Kimberly-Clark** brands for more than 150 years and today we're proud to help over a billion people around the world cope, laugh, love and live every day. From the best nappies and baby wipes to the softest tissues, to the best supplies for business, we are constantly searching for new ways to make life better for our consumers, our customers and our planet.

Our leading consumer brands like the Kleenex, Huggies, VIVA, U by Kotex, Poise, Depend brands improve the lives of people around the world.
- Kimberly-Clark proudly leads the way in providing better care for a better world. _

**Led by Purpose. Driven by You.**

**About You**:
You’re driven to perform at the highest level possible, and you appreciate a performance culture fuelled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

You will have a deep understanding of APAC media landscape (online, offline), dynamics of major media publishers and other media parties across markets (ANZ, CN, KR, ASEAN, ID, IN).

With this, you bring forward solid experience across media within a CPG or media agency for planning and buying (min 5 years’ experience) together with experience in regional media management role and eCommerce in portal and out portal media platforms.

Experience in Media Buying on tech platforms especially Google, Meta, TikTok will also be highly regarded.

Your exposure or experience across regional - Korea and China will be an advantage to allow a great understanding of the requirements of the role.

You will have experience in process or continuous improvement projects together with excellent inter-personal and communication skills which are necessary to maintain good working relationship with senior management and other functions within KC.

Your excel

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