Marketing Executive

8 months ago


Air Itam, Malaysia Han Chiang University College of Communication Full time

Responsibilities: - Plan marketing strategies and ensure that the student enrolment target of the year is met. - Responsible for all media marketing strategies implementation and maintenance. - Organize education fairs, roadshows, school visits. - Promote the University College academic programmes through various media. - Meet with school principals / counsellors from time to time to provide updates on the University College academic programmes. - Deliver talks on topics requested by school principals / counsellors. - Responsible for visitation from schools & institutions and the reception activities. - Explore and derive marketing strategies to recruit local and international students. - Work closely with Academic and survey the market to explore in demand academic programmes. - Responsible for promotional materials i.e brochures, advertisement, banners, souvenirs, gifts, etc. to ensure appropriateness and with competitive edge.
VISION TO BE A LEADING HIGHER EDUCATIONAL INSTITUTION OF INTERNATIONAL STANDING HCUC’s visionary approach is based on a mandate to provide students innovative learning and at the same time developing and enhancing their personal skills and character. MISSION - To provide quality and affordable education to both local and international students;
- To produce graduates who are knowledgeable, creative, skilful, responsible, ethical and industry-ready;
- To provide a caring, safe and healthy environment for our students and staff
Bachelor's or Equivalent



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