(Work From Home) Digital Performance PPC Ads

6 months ago


Kuala Lumpur, Malaysia The Honest People Full time

**Responsibilities**:
**SEM Campaign Strategy**:Develop and execute comprehensive SEM strategies aligned with business goals and target audience.
Conduct thorough keyword research and competitor analysis to inform campaign planning.

**Campaign Implementation and Optimization**:Set up, manage, and optimize paid search campaigns on platforms such as Google Ads, Meta Ads, and other relevant channels.
Monitor and adjust bidding strategies, ad copy, and targeting parameters to improve campaign performance.

**Budget Management**:Manage campaign budgets effectively, ensuring efficient allocation of resources to maximize ROI.
Implement cost-effective strategies to achieve business objectives.

**Ad Copy Creation and Testing**:Write compelling ad copy that aligns with brand messaging and encourages user engagement.
Conduct A/B testing to optimize ad creatives for improved click-through rates and conversion rates.

**Conversion Tracking and Analysis**:Set up and maintain conversion tracking to measure the success of campaigns.
Analyze campaign data and provide actionable insights to improve performance and achieve KPIs.

**Competitive Analysis**:Stay informed about industry trends, competitor activities, and emerging opportunities.
Adjust strategies based on market dynamics and competitive landscape.

**Collaboration with Cross-functional Teams**:Work closely with the content, design, and analytics teams to ensure a cohesive and integrated approach to marketing initiatives.
Collaborate with other marketing channels to create cross-channel synergy.

**Job Types**: Full-time, Permanent

**Salary**: RM3,000.00 - RM4,500.00 per month

**Benefits**:

- Work from home

Schedule:

- Monday to Friday

Supplemental pay types:

- Performance bonus

**Experience**:

- Google Ads: 2 years (preferred)
- Facebook Advertising: 2 years (preferred)



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