Marketing Manager

2 weeks ago

Bangsar South, Malaysia Razer USA Ltd. Full time

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities:
Responsible for development and execution of regional marketing strategies

Job Responsibilities
- Responsible for development and execution of regional marketing strategies as well as overseeing and managing the daily activities
- Develop and execute comprehensive New Product Introduction (NPI) marketing plans and sustain marketing programs, both short and long range, to support sales and revenue objectives of the organization
- Manage communication, workflow and priorities with regional HQ marketing teams
- Work closely with supporting teams regionally and globally to localize or develop product campaign assets
- Management and tracking of regional marketing budget, identification of ROI, and execution of marketing programs within budget
- Demonstrate technical and creative marketing skills to build and maintain healthy relationships with key retail partners through strategic alignment
- Direct communication with regional distributor and channel partners on various co-marketing activities including coordinating business and marketing development with external companies such as agencies, and partners
- Plan and execute Razer participation in regional industry or store events
- Researches, analyses and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity
- Regular weekly reporting of marketing calendar and activities comparing target outcomes to actual achievements

Pre-Requisites:

- Approximately 3-6 years SEA countries marketing experience preferably in the gaming/ tech or retail industry
- Extensive experience in all aspects of developing and maintaining marketing strategies to meet company objectives
- Strong understanding of gamer mindset and the gaming and consumer electronics industry and requirements
- Well versed in marketing trends, terminology and best practices
- Willing to travel and work in a multi-national team of professionals
- Good verbal and written communication skills in English and Japanese
- Good to have: Understanding of esports
- Good to have: Basic photoshop skills / design understanding

Are you game?

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