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Marketing & Lead Management Executive

7 months ago

Bangsar South, Malaysia Agensi Pekerjaan Carpe Diem Executive Sdn Bhd Full time

Primary Duties & Responsibilities:
1. Lead Management
- Generate outbound leads, analyze & and qualify leads in order to verify potential for Sales Team
- Nurture open and cold qualified leads until ready for handover to Sales Team
- Generate, create, analyze & follow up leads in C4C
- Derive lead generation activities from annual strategy and propose new ways of finding prospect and new ways of generating leads
- Monitor, measure, analyze and report lead quantity and quality e.g. lead source effectiveness and efficiency, conversion rates for continuous improvement of lead management
- Monitor lead follow-up through close collaboration with Sales Team
- Maintain data quality for leads in C4C
- Serve as contact point for leads generated from Regional in SG or HQ in Germany
- Responsible for lead reports for Sales Team and Management
- Obtain & generate leads from all external database.
- Analyze market data & capture untapped market data
- Monitor on competitor installed based from social media platforms or equivalent

2. Marketing
- Responsible for marketing activities include coordinating communication materials (flyer, publications, social media etc.), events & trade fairs, physical seminar, webinars, marketing budget etc
- Serve as contact point to Regional marketing/HQ marketing department
- Responsible for market analysis, consumer insights, competitors and market dynamics
- Adapt and localize marketing materials, including translation
- Plan and organise events such as exhibitions, technical seminars and other events
- Responsible for public relations matters in order to enhance corporate image and branding
- Responsible for corporate brand and identity of company
- Any other task assigned by HOS/GM TMY

**CHARACTERISTICS**:

- Customer oriented and service mind
- Sense of prioritization & urgency amidst multiple and shifting demands
- Professional Team player
- Eager to do more than expected and highly motivated
- Initiative and proactive in following through and completing tasks. Outcome oriented.
- Growth mindset: seeking improvement
- Willingness to learn and gain technical knowledge i.e machine technologies.

**Requirements**:
KEY COMPETENCIES
- Organization, Planning and Time Management
- Able to multi-task with attention to details
- Communication and collaboration
- Problem solving and hands on
- Creative, independently working, and self-initiative

**CREDENTIALS**:

- Bachelor’s degree or Diploma or equivalent in Business Administration, Marketing, International Business or related disciplines
- 4 years’ experience in similar role and similar environment/related field, MNC business preferably within a matrix structure and a fast-paced environment
- Very good command of English - both spoken and written
- Able to converse in Mandarin, written will be added advantage
- Knowledge in design software such as Adobe Illustrator, In design, Photoshop is an added advantage
- Experiences in tele-marketing / service call
- center will be added advantage

*Location: Bangsar South
*This is an independent role reporting to GM and Reg Marketing(Based in SG).

**Work arrangements**

Mon - Fri (8.15 - 5.30 pm)

**Job Types**: Full-time, Permanent

**Salary**: RM3,500.00 - RM6,000.00 per month

**Benefits**:

- Dental insurance
- Health insurance
- Meal allowance

Schedule:

- Monday to Friday

Application Question(s):

- Which design software are you competent with?
- Expected salary?
- Notice period?

**Education**:

- Diploma/Advanced Diploma (preferred)

**Experience**:

- Marketing: 4 years (preferred)
- Call Center: 4 years (preferred)

**Language**:

- Mandarin (required)