Digital Marketing and Products Specialist

2 weeks ago


Kuala Lumpur, Malaysia XANDERIA SERVICES SDN. BHD. Full time

Company: Xanderia Berhad - Fintech Company

**Job Description**:
As a Digital Marketing and Products Specialist at Xanderia Berhad, you will be responsible for maintaining and managing daily uploads on various social media platforms, overseeing events, and promotions for the company's financial technology products and services.

Key Responsibilities:
1. Create and implement digital marketing strategies to increase brand awareness and lead generation.

2. Manage and update content across all social media platforms such as Facebook, Instagram, and LinkedIn.

3. Plan and execute engaging marketing campaigns and promotions to drive user engagement and retention.

4. Monitor and analyze the performance of marketing initiatives and provide regular reports to the management team.

5. Collaborate with the product development team to ensure alignment between marketing strategies and product features.

6. Stay updated on industry trends and best practices in digital marketing and fintech to optimize campaign performance.

7. Coordinate with external vendors and partners for marketing collaterals, events, and promotions.

Qualifications and Skills:

- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience in digital marketing, preferably in the fintech industry.
- Strong understanding of social media platforms and digital marketing tools.
- Excellent communication and project management skills.
- Ability to work independently and collaboratively within a team.
- Analytical mindset with the ability to interpret data and KPIs.

**Salary**: From RM2,500.00 per month

Schedule:

- Monday to Friday

Expected Start Date: 04/01/2024



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