Data-Driven Marketing Analyst

4 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia FedEx Group Full time

The Data-Driven Marketing Analyst plays a critical role in informing marketing decisions through data analysis. Key responsibilities include developing and executing market research, supporting strategic planning, analyzing customer data, and leading go-to-market activities.

Key Requirements:
  1. Education: Bachelor's degree in Marketing or a related field.
  2. Experience:
    1. Standard: Three (3) years of work experience in Finance, marketing or similar quantitative business analysis.
    2. Senior: Five (5) years of work experience in Finance, marketing or similar quantitative business analysis.
  3. Skills and Qualifications:
    1. Strong analytical abilities, innovative thinking, and proficiency in data storytelling.
    2. Advanced knowledge of marketing theories and techniques, spreadsheets, and database applications.
    3. Ability to project manage independently and handle large datasets.


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