Brand Development and Activation Leader

4 days ago


Shah Alam, Selangor, Malaysia GoodMorning Global Sdn Bhd Full time
About the Role:

We are seeking a Brand Development and Activation Leader to join our team at GoodMorning Global Sdn Bhd. As a key member of our marketing department, you will be responsible for developing and implementing trade marketing strategies that drive sales and brand awareness. This role involves working closely with cross-functional teams to develop and execute trade marketing plans that meet business objectives.

Main Responsibilities:
  • Developing and executing trade marketing plans to drive sales and brand awareness.
  • Collaborating with cross-functional teams to ensure alignment and effective execution of trade marketing strategies.
  • Developing and maintaining relationships with suppliers and partners to negotiate contracts and prices.
  • Conducting market research and analysis to inform trade marketing strategies and recommendations.
  • Managing and executing events and activations to enhance brand presence and visibility.

Key Skills and Qualifications:

The ideal candidate will have a degree in Marketing or a related field and a minimum of 3 years of experience in trade marketing. They will have excellent communication and interpersonal skills, with the ability to work effectively in a fast-paced environment. Experience with event management and negotiation would be beneficial. Strong analytical skills and attention to detail are also essential.



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