Online Shopping Experience Manager

3 days ago


Ampang Jaya Municipal Council, Malaysia HABIB Group Full time
Responsibilities
  • Online Shopper Insights: Research and analyze consumer behavior, shopper trends, and customer requirements to identify opportunities for growth within our category.
  • Strategy Development: Develop and propose a comprehensive online strategy for the category, outlining key priorities, customer journey enhancement, and path-to-purchase optimization. Continuously assess the effectiveness of online activities and make data-driven adjustments.
  • Cross-Functional Collaboration: Communicate and align key E-business priorities, strategies, and initiatives with team members, senior leadership, and cross-functional partners. Foster collaboration to ensure seamless execution of online strategies.
  • E-Commerce Development: Provide strategic direction for the development of our E-commerce channel. Define roadmap, route-to-market strategies, channel P&L, organizational structure, merchandising plans, customer service enhancements, and analytics strategies to meet business requirements.
  • E-Commerce Partnerships: Cultivate and maintain strong relationships with E-commerce partners. Ensure alignment of strategies, drive co-marketing opportunities, and continuously enhance customer satisfaction through collaboration and engagement.
  • Online Merchandising: Develop and execute online merchandising plans that align with marketing calendars and content strategies, particularly during seasonal campaigns. Manage the activation of brand content and presence on E-commerce platforms to maximize engagement.

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