Paid Advertising Coordinator
2 days ago
Paid Advertising Manager
This Digital Content/ Landing Page Specialist role at Crypto involves managing and optimizing landing pages for Google search keywords and paid ads, while handling creative requests from various marketing teams.
The ideal candidate will utilize analytics tools to track and report on landing page performance, ensuring all content is aligned with our growth goals and optimized for performance.
- Lead end-to-end project management for landing page development and optimization.
- Coordinate with Growth Creative, development, and UA teams to enhance landing page effectiveness.
- Leverage creative data analytic skills to optimize content performance and make informed decisions.
- Monitor industry trends and competitor activities to inform content strategies.
Requirements
- Bachelor's degree in advertising, media, business, or a related field.
- 5-8 years of project management and related experience.
- Proven experience in digital content creation and project management.
- Strong understanding of Google Ads and keyword optimization.
- Experience handling creative requests from various marketing teams.
- Proficiency in content management systems (CMS) and web analytics tools.
- Creative data analytic skills are a plus.
- Naturally well-organized and unfazed when working towards deadlines.
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