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Marketing Materials Specialist

1 week ago

Petaling Jaya, Selangor, Malaysia Alphatel Global Sdn Bhd Full time
Job Overview

This role is for a Senior Media Buyer who creates marketing materials, plans advertising campaigns, and analyzes performance metrics. You will be responsible for brainstorming creative growth strategies and collaborating with the creative team on video content.

Key Responsibilities:
  • Create and write marketing materials such as website content, video scripts, and ad copywriting.
  • Plan and execute Facebook, Google, and TikTok advertising campaigns at an acceptable ROI range defined by the team.
  • Monitor, track, and report on campaign performance metrics (CTR, Conversion Rate, ROAS, ROI).
  • Prepare daily performance reports of sales and marketing against goals (KPIs & ROIs) in a timely manner.
Requirements:
  • Good work ethic and attitude - adaptable and willing to learn.
  • Basic understanding of Online Marketing, Affiliate Marketing, CPA Marketing, Mobile Marketing, or Apps Marketing.
  • Strong interest in advertising and ecommerce, with experience in Media Buying, Performance Marketing, or Affiliate Marketing background a plus point.
  • Strong mathematical/statistical background in analyzing data a plus point.
  • Proficient in MS Office and Google e.g Excel Sheets, Word Documents, and PowerPoint Presentations.
Benefits:
  • Celebration of employees' birthdays with cake and ang pau.
  • Medical fees covered for all staff, with medical insurance provided after confirmation.
  • A company that treats employees as assets, with regular bonding activities and team-building events.