Senior Marketing SEO Specialist

6 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Trip Full time

Our company, Trip.com Group, is a leading global travel service provider with a strong presence in Southeast Asia.

We are seeking an experienced Senior Marketing SEO Specialist to join our team in Kuala Lumpur. As a key member of our marketing department, you will be responsible for developing and executing market-specific content strategies for Malaysia and Indonesia.

You will conduct in-depth market research to understand local travel trends, customer behaviors, and search patterns. Additionally, you will perform technical SEO audits and implement optimization strategies to improve website performance and search engine rankings.

A successful candidate will have a proven understanding of SEO best practices and technical SEO fundamentals. Fluency in English and native proficiency in Bahasa Malaysia and/or Bahasa Indonesia are also essential.

In this role, you will collaborate with content, marketing, and product teams to ensure SEO best practices are integrated across platforms. You will also analyze website performance using tools like Google Analytics and Search Console.

Your tasks will include:

  1. Developing localized keyword strategies that resonate with Malaysian and Indonesian travel consumers
  2. CreatingsEO-optimized content in native languages
  3. Maintaining competitive landscapes in both markets and identifying growth opportunities
  4. Tracking SEO KPIs and preparing regular performance reports

This position requires strong knowledge of travel industry trends in Southeast Asian markets. Proficiency in SEO tools (Google Analytics, SEMrush, Ahrefs) and excellent analytical and communication skills are also necessary.

If you are passionate about digital marketing and have experience in SEO, we encourage you to apply for this exciting opportunity.

At Trip.com Group, we offer a dynamic work environment and opportunities for career growth. We value diversity and inclusion, and we are committed to providing equal employment opportunities to all candidates.

Please visit our careers page at https://careers.trip.com to learn more about our company culture and job opportunities.


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