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Executive Marketing Specialist

3 weeks ago

Kuching, Sarawak, Malaysia Sarawak Convention Bureau Full time
About the Role

The ideal candidate will be responsible for creating and implementing marketing strategies that drive engagement and increase brand awareness.

Main Responsibilities
  • Content Creation:
    • Develop high-quality content for various marketing channels, including social media, email newsletters, and websites.
    • Edit and proofread content to ensure accuracy and quality.
  • Event Planning:
    • Plan and coordinate marketing events, such as roadshows and tradeshows.
    • Manage event logistics, including venue selection, catering, and audio-visual equipment.
  • Media Relations:
    • Build and maintain relationships with media contacts and journalists.
    • Craft and disseminate press releases, media alerts, and other media-related materials.
  • Team Collaboration:
    • Work closely with cross-functional teams, including marketing, sales, and customer service.
    • Provide input and insights to inform business decisions and strategy development.
Requirements
  • Education:
    • Bachelor's degree in marketing, mass communications, public relations, or a related field.
  • Experience:
    • At least 3 years of working experience in marketing, communications, PR, or a related field.
  • Skills:
    • Excellent written and verbal communication skills.
    • Able to work independently and as part of a team.
    • Familiarity with social media platforms and analytics tools.