APAC Communications Specialist

3 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Sartorius Full time
Job Title: APAC Communications Specialist

We are seeking a highly skilled APAC Communications Specialist to join our dynamic team in APAC. As a key member of our LPS Marketing Team, you will be responsible for planning, coordinating, and executing multi-channel marketing campaigns that drive demand generation across social media, paid ads, and content marketing.

Campaign Management:

  1. Develop and execute comprehensive campaign strategies that align with our business objectives.
  2. Achieve campaign objectives, KPIs, and timelines through effective project management and collaboration with cross-functional teams.
  3. Monitor and optimize campaign performance using data-driven insights and A/B testing.
  4. Collaborate with creative minds to develop messaging and deliver assets on time.

KOL Collaborations:

  • Partner with influential Key Opinion Leaders (KOLs) to create authentic content that resonates with our target audience.
  • Leverage influencer marketing to amplify our brand's voice and reach new heights.

Events and Webinars:

  • Organize engaging virtual or in-person launch events, webinars, and workshops to showcase our products and connect with potential customers.
  • Represent Sartorius at local trade shows and industry events, increasing visibility and networking opportunities.

Performance Analytics and Reporting:

  • Track and analyze campaign performance metrics, providing actionable recommendations for improvement.
  • Generate post-campaign reports highlighting ROI, successes, and areas for growth.
  • Stay ahead of the curve by driving innovation in campaign strategies and staying up-to-date with industry trends.

Qualifications/Skills:

  1. Bachelor's degree in Marketing, Business Administration, Science, or a related field.
  2. At least 5 years of experience in marketing operations, campaign management, or a similar role.
  3. Proficiency with marketing tools and platforms like Salesforce, Marketo, Asana, Google Analytics, and Tableau.
  4. Savvy with video content creation/editing software (Adobe Premier Pro preferred).
  5. Knowledge of digital marketing channels, including social media, SEO, SEM, and email marketing.


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