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Marketing Campaign Manager

2 weeks ago

Bayan Lepas, Penang, Malaysia Inspiren Network Sdn Bhd Full time

The Ideal Candidate

We are looking for a highly skilled and experienced Digital Marketing Executive who can manage and execute client campaigns with a focus on Social Media and Google Ads.

Key Responsibilities:

  1. Campaign Development:
    1. Create and implement customized digital marketing strategies for clients, focusing on social media and Google Ads.
    2. Coordinate with clients to understand their goals, target audience, and KPIs, then translate those into actionable digital campaigns.
  2. Social Media Engagement:
    1. Develop and manage social media marketing campaigns for clients across platforms such as Facebook, Instagram, and others.
    2. Monitor client social media engagement and performance, adjusting strategies as needed to optimize results.
  3. Google Ads Optimization:
    1. Manage client Google Ads campaigns (Search, Display, etc.), ensuring optimal targeting, keyword strategy, and ad copy.
    2. Continuously monitor and optimize campaigns for better performance and ROI, including adjusting bids, budgets, and targeting.

Requirements:

  1. Proven experience managing client campaigns in Social Media and Google Ads.
  2. Strong ability to create and implement tailored strategies for clients across social media and paid advertising platforms.
  3. Familiarity with Google Analytics, Google Ads, Facebook Insights, and other reporting/analytics tools.