Brand Growth Strategist

6 days ago


Petaling Jaya, Selangor, Malaysia DNA Creative Communications Sdn Bhd Full time
Job Description

This role is about spearheading a team and elevating clients' brands through creative public relations. As a Brand Growth Strategist, you'll lead exciting projects, connect with influencers, and help your team thrive in a dynamic environment.

DNA Creative Communications believes that hard work beats talent when talent doesn't work hard. We are a multiple award-winning, dynamic, and passionate team that thrives on a challenger mentality – always questioning the status quo and seeking innovative ways to amplify the brands we work with. We understand what brands need, and we focus on helping them find their true purpose and voice in a crowded marketplace.

You will be required to lead your own team and manage a portfolio of diverse clientele, be responsible for your team's growth and performance, and client satisfaction, as well as the overall health, growth, and profitability of your accounts.

  • Main Responsibilities:
  • Lead and drive operations on all public relations and activations-related projects on a day-to-day basis, acting as principal point of contact between the agency and clients.
  • Deliver creative, effective, and results-driven campaigns for your clients.
  • Develop and execute PR/activation strategies that elevate our clients' brands.
  • Manage a diverse portfolio of clients, ensuring exceptional service and measurable results.
  • Drive client satisfaction through proactive communication and seamless execution.
  • Ensure overall health and profitability of your accounts through effective management of your accounts' P&L.
  • Build and maintain strong and effective relationships with clients/media/vendors/influencers and always strive to improve the quality of the services that the agency provides.
  • Lead the preparation and development of all written materials (press releases/articles/speeches/briefing documents/fact sheets/press kits etc.) for PR/activation projects.
  • Manage timesheets, deadlines, and reporting for both internal and external purposes.
  • Mentor, lead, and grow your own team.

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