Marketing Lead
3 days ago
Your new company
A leading manufacturer of edible oils in Malaysia.
Job OverviewSpearhead the marketing function across the export market as a key member of our team. This role is ideal for a skilled brand manager looking to take their expertise to the next level.
Key Responsibilities- Oversee and manage all aspects of the brand's marketing efforts, ensuring alignment with business objectives and long-term strategic goals.
- Manage the brand's presence across various channels, including advertising, packaging, public relations, and digital platforms.
- Coordinate a wide range of activities, from trademark registrations to exhibition/expo management.
We are looking for an experienced brand manager with a proven track record in handling A&P, trademark registration, event management, and digital marketing. If you have a passion for staying up-to-date on industry trends and consumer behavior, this could be the opportunity for you.
- 5+ years of experience in brand management, with a focus on FMCG; FnB is a plus.
- Proven track record in handling A&P, trademark registration, event management, and digital marketing.
- Keeping abreast of industry trends, consumer behavior, and competitor activities to ensure the brand remains competitive and innovative.
- Driving new product development initiatives based on market research and consumer insights.
- Exposure/experience to export market.
- Strategizing and managing the brand's position in the market.
- Good exposure to the FMCG industry.
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