Senior Marketing Professional

3 days ago


Petaling Jaya, Selangor, Malaysia Sime Darby Property Full time
Marketing Director (Business Growth)

This senior marketing leadership role involves driving business growth through effective marketing strategies. The ideal candidate will have a strong background in marketing, excellent communication skills, and the ability to lead cross-functional teams.

About the Job:

  • To develop and execute marketing strategies that meet business objectives.
  • To oversee the development and implementation of pricing strategies that enhance profitability.
  • To work closely with the sales team to ensure alignment between marketing efforts and sales objectives.

Key Responsibilities:

Business Growth Strategy
  • To lead the development of business growth strategies that meet business objectives.
  • To collaborate with the central marketing team to craft communication and media plans that implement business growth strategies.
Product Management
  • To oversee the end-to-end strategy, planning, and execution of all new product launches.
  • To strategize on market positioning, value propositions, and facilitate communication and sales presentations.
  • To ensure launch success by analyzing market trends, competitor activities, and consumer needs.
Pricing and Sales Strategy
  • To develop and implement pricing strategies that enhance profitability.
  • To formulate pricing strategies with market intelligence in place.
  • To analyze price change requests from the sales team by evaluating margin impact, potential incremental volume, and competitor price levels.

Requirements:

  • Degree in Business/Marketing or relevant discipline.
  • Minimum 10 years of relevant working experience, preferably with good working knowledge in property development/commercial & retail development/real estate management.


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