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Performance Marketing Director

1 week ago

Johor Bahru, Johor, Malaysia Nirvana Asia Full time

Nirvana Asia is seeking a Performance Marketing Director to lead our global performance marketing efforts. In this critical role, you will be responsible for developing and executing targeted performance marketing strategies across various platforms.

Key Responsibilities
  • Strategy Development: Develop and implement a comprehensive global performance marketing strategy across platforms like Google Ads, Bing Ads, and other search engines in different regions.
  • Campaign Execution: Plan and execute global paid performance marketing campaigns (e.g. lead generation) on platforms like Facebook, LinkedIn, Instagram, and Twitter to reach targeted audiences across regions.
  • Media Buying: Lead the development of a global media buying strategy for display, programmatic, and retargeting campaigns across various regions.

The ideal candidate will possess a strong understanding of international digital marketing channels, tools, metrics, and optimization strategies.