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Digital Marketing Specialist

2 months ago

Kuala Lumpur, Kuala Lumpur, Malaysia Boxgreen Pte Ltd Full time
{"Role": "Key Responsibilities

As a Social Media Marketing Executive at Boxgreen Pte Ltd, you will be responsible for developing and executing comprehensive digital marketing strategies across various channels to enhance brand presence.

  • Direct social media marketing campaigns and digital advertising efforts.
  • Create visually appealing graphics, images, and videos adhering to brand guidelines for platforms like TikTok, Facebook, Instagram, and LinkedIn.
  • Write and edit social media content to maintain brand consistency and engage with followers professionally.
  • Monitor social media channels for industry trends and build relationships with followers and influencers to amplify brand presence.
  • Proactively reach out to like-minded brands for partnerships and collaborations.
  • Engage with influencers to expand brand reach and credibility.
  • Respond promptly and professionally to comments, messages, and mentions.
  • Collaborate with the marketing team to align social media efforts with overall objectives.
  • Coordinate with other departments to gather content for social media campaigns and direct marketing efforts.
  • Conduct thorough research on market trends, audience behavior, competitor strategies, and consumer journeys.
  • Analyse digital marketing analytics to derive actionable insights and optimize strategies.
  • Stay updated on emerging digital tools, trends, and technologies, sharing insights with the team.
  • Handle any other assigned ad hoc duties efficiently.
Requirements

To succeed in this role, you will need:

  • Diploma or Bachelor's Degree in Marketing or related field.
  • Minimum 1-3 years of experience managing social media platforms.
  • Proficiency in creating engaging short-form videos.
  • Strong understanding of various social media platforms.
  • Proficient in graphic design tools and video editing software.
  • Ability to cultivate partnerships with aligned brands and engage influencers effectively.
  • Motivated and self-driven with a creative mindset and ability to think outside the box.
About Boxgreen

Boxgreen Pte Ltd is a technology-enabled provider of healthy food & wellness services to hundreds of offices. We are a fun, fast-growing, venture-backed company that is constantly evolving with our customers' preferences and launching innovative products. We are B Corp Certified, working towards a sustainable business that does good for our team, snackers, community, and suppliers.

Perks

As a member of our team, you can expect:

  • Remote work.
  • Open career advancement opportunities.
  • New snack & beverage tastings.
  • Frequent Boxgreen family hours/team activities.
Location

Kuala Lumpur, with the option to work from home until we set up an office.

Working Hours

Monday to Friday, 9:30 am to 6:30 pm.

"}