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Advertising Operations Lead

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia UNAVAILABLE Full time

We are looking for an experienced Advertising Operations Lead to join our team at Assembly. The ideal candidate will have a strong background in paid media activation and be passionate about driving business growth through data-driven decision making.

Main Responsibilities
  • Develop and execute comprehensive search and paid media strategies, including keyword research, ad copy testing, bid management, and performance analysis.
  • Manage Google Tag Manager (GTM) implementations, troubleshoot tagging and tracking issues, and collaborate with clients and internal tagging/analytics teams to ensure data accuracy and smooth campaign execution.
  • Confidently navigate and set up performance-driven campaigns across platforms, including Google Ads, SA360, Microsoft Ads, Facebook Ads Manager, LinkedIn, DV360, and The Trade Desk (TTD).
  • Empower clients with knowledge of various media channels, explaining their unique roles, contributions to overarching business goals, and the KPIs each channel can achieve.

If you have a strong background in paid media activation and are passionate about driving business growth, we would love to hear from you.