Marketing Executive Lead

5 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Burda International Full time

BurdaLuxury is a renowned international media company seeking a seasoned Senior Marketing Executive/Assistant Marketing Manager to lead the development and execution of innovative brand campaigns in Malaysia.

This role requires close collaboration with the sales and editorial teams to craft compelling content solutions, including advertorials, branded content, and events. The Senior Marketing Executive/Assistant Marketing Manager will play a key role in establishing and managing brand and editorial partnerships.

Main Responsibilities
  • Marketing Strategy Development: Develop and implement comprehensive marketing strategies, including the creation of compelling presentations, content solutions, and proposals for brand promotion across various channels.
  • Campaign Planning and Execution: Plan, organize, and execute marketing activities, events, and campaigns (internal and external) in alignment with the marketing calendar to meet brand objectives.
  • Client Relationship Management: Build and maintain strong client relationships through effective communication, inquiry management, and post-sales support.
  • Partnership Development: Establish and maintain strategic partnerships with brands, enhancing visibility, generating buzz, and driving revenue growth.
  • Performance Analysis: Analyze marketing and campaign performance, identifying areas for improvement and optimizing strategies accordingly.
Requirements
  • Educational Background: Bachelor's Degree or higher in Communications, Journalism, Media, Marketing, Event Management, or a related field.
  • Professional Experience: A minimum of 3+ years of experience in media, digital media, event management, or creative marketing within Malaysia.
  • Creative and Commercial Skills: Demonstrated creativity and drive to collaborate with the Sales Team to develop successful campaigns, with a solid understanding of commercial trends and marketing strategies.
  • Communication Skills: Excellent verbal and written communication skills, with the ability to communicate and present effectively in English at a high level.


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